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Public relations
61
Öffentlichkeitsarbeit
61
Corporate Social Responsibility
28
Corporate social responsibility
28
Consumer behaviour
22
Corporate reputation
22
Firmenimage
22
Konsumentenverhalten
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Communication
15
Kommunikation
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Marketingmanagement
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Werbewirkung
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Sponsorship
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Beziehungsmarketing
5
Corporate disclosure
5
Corporate image
5
Experiment
5
Hypocrisy
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Relationship marketing
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Unternehmenspublizität
5
Brand architecture
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61
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61
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62
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Melewar, T. C.
4
Claeys, An-Sofie
3
Foroudi, Pantea
3
Andersen, Sophie Esmann
2
Balmer, John M.T.
2
Crisafulli, Benedetta
2
Gupta, Suraksha
2
Hudders, Liselot
2
Kitchen, Philip J.
2
Koenigstorfer, Joerg
2
Morsing, Mette
2
Podnar, Klement
2
Quamina, La Toya
2
Shaalan, Ahmed
2
Singh, Jaywant
2
Tourky, Marwa
2
Ageeva, Elena
1
Altinigne, Nesenur
1
Amabile, Sara
1
Andreu, Luisa
1
Azer, Jaylan
1
Ballerini, Jacopo
1
Barkemeyer, Ralf
1
Barnes, Liz
1
Bartikowski, Boris
1
Battisti, Enrico
1
Berens, Guido A. J. M.
1
Blasco-Arcas, Lorena
1
Blazquez Cano, Marta
1
Bove, Liliana L.
1
Brühl, Rolf
1
Buzeta, Cristian
1
Cano-Rodríguez, Manuel
1
Casado Aranda, Luis Alberto
1
Casado-Díaz, Ana B.
1
Cauberghe, Veolien
1
Cauberghe, Verolien
1
Cauberghe, Veroline
1
Chang, Chao-Ching
1
Chen, Haipeng
1
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Journal of business research : JBR
Corporate communications : an international journal
247
Journal of Communication Management
186
Journal of communication management : an international journal
143
SpringerLink / Bücher
106
Corporate Communications: An International Journal
90
Journal of business ethics : JOBE
83
Journal of communication management
56
Public Relations : ein Handbuch
52
The accounting review : a publication of the American Accounting Association
49
International journal of business communication : IJBC ; a publication of the Association of Business Communication
45
Corporate reputation review : an international journal
42
Corporate social responsibility and environmental management
41
Handbuch der Public Relations : wissenschaftliche Grundlagen und berufliches Handeln ; mit Lexikon
41
Handbuch Unternehmenskommunikation
40
The global public relations handbook : theory, research, and practice
38
Routledge new directions in public relations and communication research
37
Journal of accounting & economics
36
Research
36
Journal of marketing communications
35
Journal of promotion management : JPM
34
Management communication quarterly : an international journal
34
Springer eBook Collection
34
Public Relations
32
Europäische Hochschulschriften / 5
31
Exploring public relations
30
Business horizons
27
Studien zu Theorie und Praxis der Public Relations
27
Journal of accounting and public policy
26
PR-Praxis
26
Accounting, auditing & accountability journal
25
New media and public relations
25
The Routledge handbook of strategic communication
25
Umweltwirtschaftsforum : uwf ; die betriebswissenschaftlich-ökologisch orientierte Fachzeitschrift
25
Organisationskommunikation
24
The handbook of crisis communication
23
Accounting forum : advancing the interdisciplinary and global connection of accounting research
22
International journal of business communication : IJBC : a publication of the Association for Business Communication
22
Business strategy and the environment
21
Communicating corporate social responsibility : perspectives and practice
21
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ECONIS (ZBW)
62
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1
Corporate sustainability disclosure and media visibility : mixed method evidence from the tourism sector
Gonçalves, Tiago Cruz
;
Gaio, Cristina
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-10
Persistent link: https://www.econbiz.de/10013492789
Saved in:
2
How verbal and non-verbal cues in a CEO apology for a corporate crisis affect a firm's social disapproval
Li, Yi-Na
;
Li, Yan
;
Chen, Haipeng
;
Wei, Jiuchang
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014383066
Saved in:
3
How negative celebrity publicity influences consumer attitudes : the mediating role of moral reputation
Zhou, Lianxi
;
Whitla, Paul
- In:
Journal of business research : JBR
66
(
2013
)
8
,
pp. 1013-1020
Persistent link: https://www.econbiz.de/10009755375
Saved in:
4
Mechanisms for stakeholder integration : bringing virtual stakeholder dialogue into organizations
Driessen, Paul H.
;
Kok, Robert A. W.
;
Hillebrand, Bas
- In:
Journal of business research : JBR
66
(
2013
)
9
,
pp. 1465-1472
Persistent link: https://www.econbiz.de/10009757068
Saved in:
5
Linking corporate logo, corporate image, and reputation : an examination of consumer perceptions in the financial setting
Foroudi, Pantea
;
Melewar, T. C.
;
Gupta, Suraksha
- In:
Journal of business research : JBR
67
(
2014
)
11
,
pp. 2269-2281
Persistent link: https://www.econbiz.de/10010401999
Saved in:
6
Leveraging sponsorship with corporate social responsibility
Uhrich, Sebastian
;
Koenigstorfer, Joerg
; …
- In:
Journal of business research : JBR
67
(
2014
)
9
,
pp. 2023-2029
Persistent link: https://www.econbiz.de/10010380080
Saved in:
7
(Mis)using employee volunteering for public relations : implications for corporate volunteers' organizational commitment
Gatignon-Turnau, Anne-Laure
;
Mignonac, Karim
- In:
Journal of business research : JBR
68
(
2015
)
1
,
pp. 7-18
Persistent link: https://www.econbiz.de/10010433172
Saved in:
8
An evaluation of strategic response to consumer boycotts
Yüksel, Ülkü
;
Mryteza, Victoria
- In:
Journal of business research : JBR
62
(
2009
)
2
,
pp. 248-259
Persistent link: https://www.econbiz.de/10003810568
Saved in:
9
Causal recipes for acceptance and refusal of corporate blogs
Hernández-García, Ángel
;
Iglesias-Pradas, Santiago
; …
- In:
Journal of business research : JBR
69
(
2016
)
4
,
pp. 1492-1497
Persistent link: https://www.econbiz.de/10011447378
Saved in:
10
Achieving collaboration with diverse stakeholders - the role of strategic ambiguity in CSR communication
Scandelius, Christina
;
Cohen, Geraldine
- In:
Journal of business research : JBR
69
(
2016
)
9
,
pp. 3487-3499
Persistent link: https://www.econbiz.de/10011514846
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