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Controversial product advertising in China : perceptions of three generational cohorts
Fam, Kim-Shyan; Waller, David S.; Fon Sim Ong; Yang, Zhilin - In: Journal of consumer behaviour : an international … 7 (2008) 6, pp. 461-469
Persistent link: https://www.econbiz.de/10003789915
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Advancing research on computer game consumption : a future research agenda
Seo, Yuri; Buchanan-Oliver, Margo; Fam, Kim-Shyan - In: Journal of consumer behaviour : an international … 14 (2015) 6, pp. 353-356
Persistent link: https://www.econbiz.de/10011508868
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Special issue: Gaming
Seo, Yuri (ed.); Buchanan-Oliver, Margo (ed.);  … - 2015
Persistent link: https://www.econbiz.de/10011508906
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Mother's choice : an exploration of extended self in infant clothing consumption
McNeill, Lisa S.; Graham, Trelise - In: Journal of consumer behaviour : an international … 13 (2014) 6, pp. 403-410
Persistent link: https://www.econbiz.de/10010469821