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The effects of promotions on hedonic versus utilitarian purchases
Kivetz, Ran; Zheng, Yuhuang - In: Journal of consumer psychology : JCP : the official … 27 (2017) 1, pp. 59-68
Persistent link: https://www.econbiz.de/10011771825
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When intertemporal rewards are hedonic, larger units of wait time boost patience
Siddiqui, Rafay A.; Monga, Ashwani; Buechel, Eva C. - In: Journal of consumer psychology : JCP : the official … 28 (2018) 4, pp. 612-628
Persistent link: https://www.econbiz.de/10011937364
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Rethinking Regulatory Engagement Theory
Pham, Michel T.; Avnet, Tamar - In: Journal of consumer psychology : JCP : the official … 19 (2009) 2, pp. 115-123
Persistent link: https://www.econbiz.de/10003860423
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Effect of intelligence on consumers' responsiveness to a pro-environmental tax : evidence from large-scale data on car acquisitions of male consumers
Aspara, Jaakko; Luo, Xueming; Dhar, Ravi - In: Journal of consumer psychology : JCP : the official … 27 (2017) 4, pp. 448-455
Persistent link: https://www.econbiz.de/10011789697
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Positively useless : irrelevant negative information enhances positive impressions
Shoham, Meyrav; Moldovan, Sarit; Steinhart, Yael - In: Journal of consumer psychology : JCP : the official … 27 (2017) 2, pp. 147-159
Persistent link: https://www.econbiz.de/10011707313
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Why don't we learn from poor choices? : the consistency of expectation, choice, and memory clouds the lessons of experience
Schwarz, Norbert; Xu, Jing - In: Journal of consumer psychology : JCP : the official … 21 (2011) 2, pp. 142-145
Persistent link: https://www.econbiz.de/10009127094
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The loss of loss aversion : paying attention to reference points
Higgins, E. Tory; Liberman, Nira - In: Journal of consumer psychology : JCP : the official … 28 (2018) 3, pp. 523-532
Persistent link: https://www.econbiz.de/10011917329
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Physical proximity increases persuasive effectiveness through visual imagery
Jia, Yanli; Huang, Yunhui; Wyer, Robert S.; Shen, Hao - In: Journal of consumer psychology : JCP : the official … 27 (2017) 4, pp. 435-447
Persistent link: https://www.econbiz.de/10011789695
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"Share and scare" : solving the communication dilemma of early adopters with a high need for uniqueness
Moldovan, Sarit; Steinhart, Yael; Ofen, Shlomit - In: Journal of consumer psychology : JCP : the official … 25 (2015) 1, pp. 1-14
Persistent link: https://www.econbiz.de/10010485558
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Ambivalence and attitudes in consumer replacement decisions
Roster, Catherine A.; Richins, Marsha L. - In: Journal of consumer psychology : JCP : the official … 19 (2009) 1, pp. 48-61
Persistent link: https://www.econbiz.de/10003825332