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~isPartOf:"Journal of marketing for higher education"
~type_genre:"Article in journal"
~type_genre:"Directory"
~type_genre:"Fallstudie"
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Peruta, Adam
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Journal of marketing for higher education
Economics of education review
187
Journal of education for business
64
Education economics
58
The international journal of management education
56
Applied economics
38
Journal of public economics
35
International journal of education economics and development
34
Administrative Sciences : open access journal
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Journal of teaching in international business
32
Labour economics : official journal of the European Association of Labour Economists
32
Journal of business research : JBR
27
China economic review : an international journal
26
Business education & accreditation : BEA
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The B.E. journal of economic analysis & policy
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Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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Amfiteatru economic : an economic and business research periodical
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Socio-economic planning sciences : the international journal of public sector decision-making
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Economics letters
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Applied economics letters
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The American economic review
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International review on public and non-profit marketing
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Journal of marketing education : JME
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European research studies
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International journal of learning and change : IJLC
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Research policy : policy, management and economic studies of science, technology and innovation
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Journal of open innovation : technology, market, and complexity
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Problems and perspectives in management : PPM ; international research journal
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Journal of career development
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The TQM journal : the international review of organizational improvement
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The journal of economic education
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Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
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Technological forecasting & social change : an international journal
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Cogent business & management
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Entrepreneurial business and economics review : EBER
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International journal of business and globalisation : IJBG
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International journal of education economics and development : IJEED
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International journal of quality and service sciences
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Journal of international education in business : JIEB
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ECONIS (ZBW)
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1
Student co-creation behavior in higher education : the role of satisfaction with the university experience
Elsharnouby, Tamer H.
- In:
Journal of marketing for higher education
25
(
2015
)
2
,
pp. 238-262
Persistent link: https://www.econbiz.de/10011497297
Saved in:
2
Advertising online by educational institutions and students' reaction : a study of Malaysian Universities
Muhammad Tahir Jan
;
Djihane Ammari
- In:
Journal of marketing for higher education
26
(
2016
)
2
,
pp. 168-180
Persistent link: https://www.econbiz.de/10011618646
Saved in:
3
Social media and the university decision : do prospective students really care?
Shields, Alison B.
;
Peruta, Adam
- In:
Journal of marketing for higher education
29
(
2019
)
1
,
pp. 67-83
Persistent link: https://www.econbiz.de/10012179298
Saved in:
4
How do Australian universities market STEM courses in YouTube videos?
Mwenda, Amanda Bridget
;
Sullivan, Miriam
;
Grand, Ann
- In:
Journal of marketing for higher education
29
(
2019
)
2
,
pp. 191-208
Persistent link: https://www.econbiz.de/10012179310
Saved in:
5
Considering the marketing of higher education : the role of student learning gain as a potential indicator of teaching quality
Polkinghorne, Martyn
;
Roushan, Gelareh
;
Taylor, Julia
- In:
Journal of marketing for higher education
27
(
2017
)
2
,
pp. 213-232
Persistent link: https://www.econbiz.de/10011794825
Saved in:
6
Gratitude and its drivers within higher education
Cownie, Fiona
- In:
Journal of marketing for higher education
27
(
2017
)
2
,
pp. 290-308
Persistent link: https://www.econbiz.de/10011794862
Saved in:
7
Perceived service quality-loyalty path : a PAKSERV based investigation of international students enrolled in business schools in Thailand
Kashif, Muhammad
;
Pimpa Cheewakrakokbit
- In:
Journal of marketing for higher education
28
(
2018
)
1
,
pp. 51-65
Persistent link: https://www.econbiz.de/10011886223
Saved in:
8
Marketing your university on social media : a content analysis of Facebook post types and formats
Peruta, Adam
;
Shields, Alison B.
- In:
Journal of marketing for higher education
28
(
2018
)
2
,
pp. 175-191
Persistent link: https://www.econbiz.de/10011944562
Saved in:
9
Personalizing Twitter communication : an evaluation of "rotation-curation" for enhancing social media engagement within higher education
Condie, Jenna Marie
;
Ayodele, Ivett
;
Chowdhury, Sabirah
; …
- In:
Journal of marketing for higher education
28
(
2018
)
2
,
pp. 192-209
Persistent link: https://www.econbiz.de/10011944570
Saved in:
10
Co-creation in higher education : towards a conceptual model
Dollinger, Mollie
;
Lodge, Jason M.
;
Coates, Hamish
- In:
Journal of marketing for higher education
28
(
2018
)
2
,
pp. 210-231
Persistent link: https://www.econbiz.de/10011944577
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