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Xu, Jing; Schwarz, Norbert - In: Journal of marketing research : JMR 46 (2009) 1, pp. 25-36

Persistent link: https://www.econbiz.de/10003810237

Goukens, Caroline; Dewitte, Siegfried; Warlop, Luk - In: Journal of marketing research : JMR 46 (2009) 5, pp. 682-692

Persistent link: https://www.econbiz.de/10003896364

Wang, Jing; Novemsky, Nathan; Dhar, Ravi; Baumeister, Roy F. - In: Journal of marketing research : JMR 47 (2010) 5, pp. 910-919

Persistent link: https://www.econbiz.de/10008666374

Sainam, Preethika; Balasubramanian, Sridhar; Bayus, Barry L. - In: Journal of marketing research : JMR 47 (2010) 3, pp. 401-414

Persistent link: https://www.econbiz.de/10003983702

Kalra, Ajay; Shi, Mengze - In: Journal of marketing research : JMR 47 (2010) 2, pp. 287-300

Persistent link: https://www.econbiz.de/10003965472

Lambrecht, Anja; Tucker, Catherine - In: Journal of marketing research : JMR 49 (2012) 1, pp. 66-82

Persistent link: https://www.econbiz.de/10009507246

Dellaert, Benedict G. C.; Häubl, Gerald - In: Journal of marketing research : JMR 49 (2012) 2, pp. 277-288

Persistent link: https://www.econbiz.de/10009524175

2011

Persistent link: https://www.econbiz.de/10009388734

Parker, Jeffrey R.; Schrift, Rom Y. - In: Journal of marketing research : JMR 48 (2011) 5, pp. 840-854

Persistent link: https://www.econbiz.de/10009355025

Hadar, Liat; Sood, Sanjay; Fox, Craig R. - In: Journal of marketing research : JMR 50 (2013) 3, pp. 303-316

Persistent link: https://www.econbiz.de/10009755706