//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of marketing research : JMR"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Collection of articles of several authors"
~type_genre:"Conference proceedings"
~type_genre:"Konferenzschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Ende der Illusionen? : Bewußts...
Similar by subject
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Befragung
10
Interview
10
Market research
8
Marktforschung
8
Bewertung
3
Evaluation
3
Measurement
3
Messung
3
Cognition
2
Communication
2
Experiment
2
Kognition
2
Kommunikation
2
Asymmetric information
1
Asymmetrische Information
1
Bayes-Statistik
1
Bayesian inference
1
Computer-assisted marketing
1
Confidence
1
Consumer behaviour
1
Credibility
1
Cross-cultural relations
1
Discrete choice
1
Diskrete Entscheidung
1
Factor analysis
1
Faktorenanalyse
1
Glaubwürdigkeit
1
IT-gestütztes Marketing
1
Industrial research
1
Industrieforschung
1
Information value
1
Informationswert
1
Interkulturelle Beziehungen
1
Intertemporal choice
1
Intertemporale Entscheidung
1
Konsumentenverhalten
1
Logit model
1
Logit-Modell
1
USA
1
United States
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
10
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Collection of articles of several authors
Conference proceedings
Konferenzschrift
Article in journal
10
Language
All
English
10
Author
All
Baumgartner, Hans
4
Jong, Martijn G. de
2
Steenkamp, Jan-Benedict E. M.
2
Weijters, Bert
2
Adigüzel, Feray
1
Allenby, Greg M.
1
Fox, Jean-Paul
1
Gal, David
1
Groenen, Patrick J. F.
1
Herk, Hester van
1
Homburg, Christian
1
Klarmann, Martin
1
Niedrich, Ronald W.
1
Otter, Thomas
1
Pieters, Rik
1
Reimann, Martin
1
Rosmalen, Joost van
1
Rucker, Derek D.
1
Schilke, Oliver
1
Swain, Scott D.
1
Weathers, Danny
1
Wedel, Michel
1
Zandt, Trish van
1
more ...
less ...
Published in...
All
Journal of marketing research : JMR
The international journal of human resource management
39
Journal of business and psychology
27
Qualitative research in organizations and management : an international journal
23
Schriften des Vereins für Socialpolitik : SVS
23
Protokoll / Bergedorfer Gesprächskreis zu Fragen der Freien Industriellen Gesellschaft
22
International journal of market research : JMRS ; the journal of the Market Research Society
20
Journal of business research : JBR
20
Qualitative market research : an international journal
19
Schriftenreihe der Hochschule Speyer
19
Journal of marketing management : MM
16
Loccumer Protokolle
16
Journal of consumer behaviour : an international research review
15
International public management journal
14
Journal of consumer behaviour
14
Schriften zu Regional- und Verkehrsproblemen in Industrie- und Entwicklungsländern
14
Forschungs- und Sitzungsberichte der ARL
13
Methoden, Daten, Analysen : mda ; Zeitschrift für empirische Sozialforschung
13
Schriftenreihe der Gesellschaft für Deutschlandforschung
13
Academy of Management journal : AMJ
12
Kieler Diskussionsbeiträge
12
Organizational research methods : ORM
12
The American economic review
12
International journal of market research
11
Journal of business ethics : JOBE
11
Applied economics letters
10
Betriebswirtschaftliche Forschung und Praxis : BFuP
10
British journal of management
10
Journal of personnel psychology
10
Neue Schriften des Deutschen Städtetages
10
Tourism management : research, policies, practice
10
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
10
Accounting, organizations and society : an international journal devoted to the behavioural, organizational and social aspects of accounting
9
Bericht über den wissenschaftlichen Teil der Mitgliederversammlung der Arbeitsgemeinschaft Deutscher Wirtschaftswissenschaftlicher Forschungsinstitute e.V : in ... am ..
9
Campus Forschung
9
Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
9
Corporate finance : Finanzierung, Kapitalmarkt, Bewertung, Mergers & Acquisitions
9
Economic sociology : perspectives and conversations
9
Economie et statistique
9
Forschungsbericht / Konrad-Adenauer-Stiftung
9
more ...
less ...
Source
All
ECONIS (ZBW)
10
Showing
1
-
10
of
10
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Misresponse to survey questions : a conceptual framework and empirical test of the effects of reversals, negations, and polar opposite core concepts
Baumgartner, Hans
;
Weijters, Bert
;
Pieters, Rik
- In:
Journal of marketing research : JMR
55
(
2018
)
6
,
pp. 869-883
Persistent link: https://www.econbiz.de/10011971270
Saved in:
2
An integrated model of discrete choice and response time
Otter, Thomas
;
Allenby, Greg M.
;
Zandt, Trish van
- In:
Journal of marketing research : JMR
45
(
2008
)
5
,
pp. 593-607
Persistent link: https://www.econbiz.de/10003770584
Saved in:
3
Split questionnaire design for massive surveys
Adigüzel, Feray
;
Wedel, Michel
- In:
Journal of marketing research : JMR
45
(
2008
)
5
,
pp. 608-617
Persistent link: https://www.econbiz.de/10003770587
Saved in:
4
Identifying responses styles : a latent-class bilinear multinominal logit model
Rosmalen, Joost van
;
Herk, Hester van
;
Groenen, Patrick …
- In:
Journal of marketing research : JMR
47
(
2010
)
1
,
pp. 157-172
Persistent link: https://www.econbiz.de/10003947453
Saved in:
5
Socially desirable response tendencies in survey research
Steenkamp, Jan-Benedict E. M.
;
Jong, Martijn G. de
; …
- In:
Journal of marketing research : JMR
47
(
2010
)
2
,
pp. 199-214
Persistent link: https://www.econbiz.de/10003965457
Saved in:
6
What drives key informant accuracy?
Homburg, Christian
;
Klarmann, Martin
;
Reimann, Martin
; …
- In:
Journal of marketing research : JMR
49
(
2012
)
4
,
pp. 594-608
Persistent link: https://www.econbiz.de/10009580796
Saved in:
7
Misresponse to reversed and negated items in surveys : a review
Weijters, Bert
;
Baumgartner, Hans
- In:
Journal of marketing research : JMR
49
(
2012
)
5
,
pp. 737-747
Persistent link: https://www.econbiz.de/10009659272
Saved in:
8
Answering the unasked question : response substitution in consumer surveys
Gal, David
;
Rucker, Derek D.
- In:
Journal of marketing research : JMR
48
(
2011
)
1
,
pp. 185-195
Persistent link: https://www.econbiz.de/10008858625
Saved in:
9
Using item response theory to measure extreme response style in marketing research : a global investigation
Jong, Martijn G. de
;
Steenkamp, Jan-Benedict E. M.
; …
- In:
Journal of marketing research : JMR
45
(
2008
)
1
,
pp. 104-115
Persistent link: https://www.econbiz.de/10003696876
Saved in:
10
Assessing three sources of misresponse to reversed likert items
Swain, Scott D.
;
Weathers, Danny
;
Niedrich, Ronald W.
- In:
Journal of marketing research : JMR
45
(
2008
)
1
,
pp. 116-131
Persistent link: https://www.econbiz.de/10003696881
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->