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Using transformational appeals to enhance the retail experience
Naylor, Gillian
;
Kleiser, Susan Bardi
;
Baker, Julie
; …
- In:
Journal of retailing
84
(
2008
)
1
,
pp. 49-58
Persistent link: https://www.econbiz.de/10008054883
Saved in:
2
Using transformational appeals to enhance the retail experience
Naylor, Gillian
;
Kleiser, Susan Bardi
;
Baker, Julie
; …
- In:
Journal of retailing
84
(
2008
)
1
,
pp. 49-58
Persistent link: https://www.econbiz.de/10008890826
Saved in:
3
Using transformational appeals to enhance the retail experience
Naylor, Gillian
;
Kleiser, Susan Bardi
;
Baker, Julie
; …
- In:
Journal of retailing
84
(
2008
)
1
,
pp. 49-57
Persistent link: https://www.econbiz.de/10003732235
Saved in:
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