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Building value co-creation with social media marketing, brand trust, and brand loyalty
Sohaib, Muhammad; Han, Heesup - In: Journal of retailing and consumer services 74 (2023), pp. 1-11
Persistent link: https://www.econbiz.de/10014364678
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The rise of the grocerant : patrons' in-store dining experiences and consumption behaviors at grocery retail stores
Ham, Sunny; Lee, Kai-Sean; Koo, Bonhak; Kim, Seoyoung; … - In: Journal of retailing and consumer services 62 (2021), pp. 1-9
Persistent link: https://www.econbiz.de/10012648879
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The impact of hotel attributes, well-being perception, and attitudes on brand loyalty : examining the moderating role of COVID-19 pandemic
Kim, Jinkyung Jenny; Han, Heesup; Ariza-Montes, Antonio - In: Journal of retailing and consumer services 62 (2021), pp. 1-10
Persistent link: https://www.econbiz.de/10012648895
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Protective measures against COVID-19 and the business strategies of the retail enterprises : Differences in gender, age, education, and income among shoppers
Untaru, Elena-Nicoleta; Han, Heesup - In: Journal of retailing and consumer services 60 (2021), pp. 1-14
Persistent link: https://www.econbiz.de/10012502664
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Uncovering air traveler purchase behavior : influence of airline goods product characteristics towards repurchase intention
Lee, Jiyoung; Yu, Jongsik; Radic, Aleksandar; Han, Heesup - In: Journal of retailing and consumer services 79 (2024), pp. 1-12
Persistent link: https://www.econbiz.de/10015100815
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A CSR perspective to foster employee creativity in the banking sector : the role of work engagement and psychological safety
Ahmad, Naveed; Ullah, Zia; Al Dhaen, Esra Saleh; Han, Heesup - In: Journal of retailing and consumer services 67 (2022), pp. 1-12
Persistent link: https://www.econbiz.de/10013364453
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Empirical investigation of the domain knowledge and team advertising creativity typology : the case of Nescafe coffee
Bushra, Mazia Fateen; Ahmad, Ayaz; Ahmad, Wisal; … - In: Journal of retailing and consumer services 69 (2022), pp. 1-11
Persistent link: https://www.econbiz.de/10013401629
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Live streaming and livelihoods : decoding the creator Economy's influence on consumer attitude and digital behavior
Sun, Jiamin; Sarfraz, Muddassar; Ivascu, Larisa; Han, Heesup - In: Journal of retailing and consumer services 78 (2024), pp. 1-20
Persistent link: https://www.econbiz.de/10015085038
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Promoting individual and organization-oriented sustainable behaviors among employees in tourism and hospitality
Chua, Bee-Lia; Chi, Xiaoting; Wichupankul, Surarak; … - In: Journal of retailing and consumer services 79 (2024), pp. 1-11
Persistent link: https://www.econbiz.de/10015098571