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Persistent link: https://www.econbiz.de/10014265687

Traveler segmentation through Instagram Fashion Influencers : Mirror Tourist as a new segment consumer group

Sánchez-Amboage, Eva; Castellanos-García, Pablo; … - In: Journal of retailing and consumer services 78 (2024), pp. 1-12

MT itself adds to the realm of lifestyle research, an intersection between tourism and fashion, by representing a … distinctive category of Instagram user. This user is specifically interested in tourism-related content shared by the IFIs they … influencer marketing and tourism segmentation, as it represents the first study that focuses on segmentation through IFIs …

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Impact of visual information on online consumer review behavior : evidence from a hotel booking website

Kim, Molan; Lee, Seung Min; Choi, Sanghak; Kim, Sang Yong - In: Journal of retailing and consumer services 60 (2021), pp. 1-7

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Investigating metaverse marketing-enabled consumers’ social presence, attachment, engagement and (re)visit intentions

Ghali, Zohra; Rather, Raouf Ahmad; Khan, Imran - In: Journal of retailing and consumer services 77 (2024), pp. 112

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Web functionality, web content, information security, and online tourism service continuance

Ziqi Liao; Shi, Xinping - In: Journal of retailing and consumer services 39 (2017), pp. 258-263

Persistent link: https://www.econbiz.de/10011747859

Online purchase determinants of loyalty : the mediating effect of satisfaction in tourism

Pereira, Hélia Gonçalves; Salgueiro, Maria de Fátima; … - In: Journal of retailing and consumer services 30 (2016), pp. 279-291

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Cross-national differences in travelers' continuance of knowledge sharing in online travel communities

Selim, Hassan; Eid, Riyad; Agag, Gomaa; Shehawy, Yasser … - In: Journal of retailing and consumer services 65 (2022), pp. 1-14

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Online consumer behaviour and its relationship to website atmospheric induced flow : insights into online travel agencies in China

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Elaboration of marketing communication through visual media : an empirical analysis

John, Surej P.; De Villiers, Rouxelle - In: Journal of retailing and consumer services 54 (2020), pp. 1-14

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Information technology and consumer behavior in travel and tourism : insights from travel planning using the internet

Xiang, Zheng; Magnini, Vincent P.; Fesenmaier, Daniel R. - In: Journal of retailing and consumer services 22 (2015), pp. 244-249

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