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~isPartOf:"Journal of revenue and pricing management"
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Journal of revenue and pricing management
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How anchoring and self-confidence level influence perceived saving on tensile price claim framing
Qiu, Landie
;
Cranage, David
;
Mattila, Anna S.
- In:
Journal of revenue and pricing management
15
(
2016
)
2
,
pp. 138-152
Persistent link: https://www.econbiz.de/10011477267
Saved in:
2
Revenue management in the context of movie theaters : is it fair?
Choi, Choongbeom
;
Jeong, Miyoung
;
Mattila, Anna S.
- In:
Journal of revenue and pricing management
14
(
2015
)
2
,
pp. 72-83
Persistent link: https://www.econbiz.de/10011309183
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