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Marketing for survival: a comparative case study of SME software firms
Parry, Sara; Jones, Rosalind; Rowley, Jenny; … - In: Journal of small business and enterprise development 19 (2012) 4, pp. 712-729
Persistent link: https://www.econbiz.de/10010036808
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Marketing for survival : a comparative case study of SME software firms
Parry, Sara; Jones, Rosalind; Rowley, Jennifer; … - In: Journal of small business and enterprise development 19 (2012) 4, pp. 712-728
Persistent link: https://www.econbiz.de/10009680508
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Linking relationship marketing to social embeddedness in a rural bilingual context
Parry, Sara; Westhead, Paul - In: Journal of small business and enterprise development 24 (2017) 2, pp. 261-277
Persistent link: https://www.econbiz.de/10011706965
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Competencies associated with growth of women-led SMEs
Mitchelmore, Siwan; Rowley, Jennifer; Shiu, Edward - In: Journal of small business and enterprise development 21 (2014) 4, pp. 588-601
Persistent link: https://www.econbiz.de/10010467457