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Bestandskundenmarketing von Versicherungsunternehmen
Eurich, Andreas - 2001
Persistent link: https://www.econbiz.de/10001558525
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Bestandskundenmarketing von Versicherungsunternehmen
Eurich, Andreas - 2001
Persistent link: https://www.econbiz.de/10004604479
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Linking the online destination brand experience and brand credibility with tourists' behavioral intentions toward a destination
Jiménez-Barreto, Jano; Rubio Benito, Natalia; Campo, Sara - In: Tourism management : research, policies, practice 79 (2020), pp. 1-15
Persistent link: https://www.econbiz.de/10012237277
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Destination brand authenticity : what an experiential simulacrum! : a multigroup analysis of its antecedents and outcomes through official online platforms
Jiménez-Barreto, Jano; Rubio Benito, Natalia; Campo, Sara - In: Tourism management : research, policies, practice 77 (2020), pp. 1-19
Persistent link: https://www.econbiz.de/10012152097