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Studying customers' resource integration by service employees in interactional value co-creation
Plé, Loïc - In: The journal of services marketing 30 (2016) 2, pp. 153-164
Persistent link: https://www.econbiz.de/10011486995
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Retrospective : a cross-sectional test of the effect and conceptualization of service value revisited
Cronin, J. J. - In: The journal of services marketing 30 (2016) 3, pp. 261-265
Persistent link: https://www.econbiz.de/10011524364
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How strategic design abilities address unmet value in service engagement strategies
Bouman, Nijs; Simonse, Lianne - In: The journal of services marketing 37 (2023) 10, pp. 22-34
Persistent link: https://www.econbiz.de/10014473566
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Value co-creation in services for animal companions
Hendricks, Jennifer; Schmitz, Gertrud - In: The journal of services marketing 36 (2022) 6, pp. 831-845
Persistent link: https://www.econbiz.de/10013407607
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Customer service co-creation literacy for better service value : evidence from the health-care sector
Tram-Anh Ngoc Pham; Hau Nguyen Le; Nguyen, Dung Tien; … - In: The journal of services marketing 36 (2022) 7, pp. 940-951
Persistent link: https://www.econbiz.de/10013407621
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Exploring service employees' involvement in value co-creation : dimensions, antecedents and consequences
Xu, Hangjun; Tang, Chuanyi; Guo, Lin - In: The journal of services marketing 37 (2023) 5, pp. 650-670
Persistent link: https://www.econbiz.de/10014276940
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The impact of value co-creation in sustainable services : understanding generational differences
Bordian, Mariia; Gil Saura, Irene; Šerić, Maja - In: The journal of services marketing 37 (2023) 2, pp. 155-167
Persistent link: https://www.econbiz.de/10013542917
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Value creation : an internal customers' perspective
Grace, Debra; Lo Iacono, Joseph - In: The journal of services marketing 29 (2015) 6/7, pp. 560-570
Persistent link: https://www.econbiz.de/10011418369
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In their shoes: co-creating value from deaf/hearing perspectives
Abney, Alexandra K.; White, Allyn; Shanahan, Kevin J.; … - In: The journal of services marketing 31 (2017) 4/5, pp. 313-325
Persistent link: https://www.econbiz.de/10011742684
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Extending the context of service : from encounters to ecosystems
Akaka, Melissa Archpru; Vargo, Stephen L. - In: The journal of services marketing 29 (2015) 6/7, pp. 453-462
Persistent link: https://www.econbiz.de/10011418340