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~isPartOf:"The service industries journal"
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Virtuelle Stimuli für Kundente...
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Beziehungsmarketing
193
Relationship marketing
193
Consumer behaviour
78
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Dienstleistungsqualität
77
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Kuß, Alfred
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Kreutzer, Ralf T.
11
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9
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Ha, Hong Youl
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3
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3
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2
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3
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Lehrbuch
The service industries journal
SpringerLink / Bücher
1,617
Journal of business research : JBR
841
Journal of retailing and consumer services
640
Industrial marketing management : the international journal for industrial and high-tech firms
541
Springer eBook Collection
368
The journal of product innovation management : an international publication of the Product Development & Management Association
365
Gabler Edition Wissenschaft
363
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340
International journal of hospitality management
292
Research
276
Europäische Hochschulschriften / 5
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243
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232
Journal of the Academy of Marketing Science
199
Technological forecasting & social change : an international journal
198
International journal of production research
197
Management science : journal of the Institute for Operations Research and the Management Sciences
192
Journal of strategic marketing
183
International journal of product development : IJPD
173
International journal of innovation management
165
International journal of production economics
165
Journal of marketing
160
European journal of operational research : EJOR
155
International journal of electronic customer relationship management : IJECRM
151
Journal of economic theory
150
NBER working paper series
136
Psychology & marketing
136
Working paper / National Bureau of Economic Research, Inc.
136
Tourism management : research, policies, practice
134
The journal of product & brand management
130
Econometrica : journal of the Econometric Society, an internat. society for the advancement of economic theory in its relation to statistics and mathematics
126
IEEE transactions on engineering management : EM
126
International journal of contemporary hospitality management
125
Journal of service research : JSR
125
Theory and decision : an international journal for multidisciplinary advances in decision science
125
Asia Pacific journal of marketing and logistics
124
Cogent business & management
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Journal of travel and tourism marketing
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ECONIS (ZBW)
388
USB Cologne (EcoSocSci)
1
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1
A framework for innovative service design
Furrer, Olivier
;
Sudharshan, Devanathan
;
Tsiotsou, …
- In:
The service industries journal
36
(
2016
)
9/10
,
pp. 452-471
Persistent link: https://www.econbiz.de/10011579233
Saved in:
2
New financial service development for banks in Taiwan based on customer needs and expectations
Tsai, Wen-hsien
;
Hsu, Wei
;
Lin, Thomas W.
- In:
The service industries journal
31
(
2011
)
1/2
,
pp. 215-236
Persistent link: https://www.econbiz.de/10008904656
Saved in:
3
Beziehungsmarketing
: Gestaltung nachhaltiger Geschäftsbeziehungen - Grundlagen und Praxis
Grunwald, Guido
;
Schwill, Jürgen
-
2017
Persistent link: https://www.econbiz.de/10011419709
Saved in:
4
Käuferverhalten : Grundlagen - Perspektiven - Anwendungen ; [Bachelor geeignet!]
Foscht, Thomas
;
Swoboda, Bernhard
-
2007
-
3., aktualisierte Aufl.
Persistent link: https://www.econbiz.de/10003438066
Saved in:
5
Praxisorientiertes Business-to-Business-Marketing : Grundlagen und Fallstudien aus Unternehmen
Werani, Thomas
;
Gaubinger, Kurt
;
Kindermann, Harald
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10014013032
Saved in:
6
Käuferverhalten : Grundlagen - Perspektiven - Anwendungen
Foscht, Thomas
;
Swoboda, Bernhard
-
2011
-
4., überarb. und erw. Aufl
Persistent link: https://www.econbiz.de/10008990639
Saved in:
7
Praxisorientiertes Dialog-Marketing : Konzepte, Instrumente, Fallbeispiele
Kreutzer, Ralf T.
-
2009
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003516914
Saved in:
8
Käuferverhalten : Grundlagen - Perspektiven - Anwendungen
Foscht, Thomas
;
Swoboda, Bernhard
;
Schramm-Klein, Hanna
-
2017
-
6., aktualisierte Auflage
Persistent link: https://www.econbiz.de/10011642787
Saved in:
9
Wirtschaftlichkeitsrechnung für Ingenieure : Grundlagen für die Entwicklung technischer Produkte
Schlink, Haiko
-
2017
-
2., überarbeitete und ergänzte Auflage
Persistent link: https://www.econbiz.de/10011484695
Saved in:
10
Business Planning im Gesundheitswesen : die Bewertung neuer Gesundheitsleistungen aus unternehmerischer Perspektive
Rogowski, Wolf
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011452399
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