Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~isPartOf:"Marketing letters : a journal of research in marketing"
~isPartOf:"Qualitative market research : an international journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Market and marketing analysis...
Similar by subject
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Marktforschung
167
Market research
131
Consumer behaviour
47
Konsumentenverhalten
47
Qualitative Methode
26
Qualitative method
26
Scientific method
18
Wissenschaftliche Methode
18
Brand image
9
Markenimage
9
Befragung
8
Bibliometrics
8
Bibliometrie
8
Interview
8
Marketing management
8
Marketingmanagement
8
Theorie
8
Theory
8
Verbraucher
8
Beziehungsmarketing
7
Brand management
7
Decision under uncertainty
7
Entscheidung unter Unsicherheit
7
Ethnologie
7
Ethnology
7
Markenführung
7
Relationship marketing
7
Customer satisfaction
6
Emotion
6
Experiment
6
Kundenzufriedenheit
6
Markenartikel
6
Social relations
6
Soziale Beziehungen
6
Consumer research
5
New product development
5
Produktentwicklung
5
Präferenztheorie
5
Theory of preferences
5
Decision theory
4
more ...
less ...
Online availability
All
Undetermined
17
Free
1
Type of publication
All
Article
161
Book / Working Paper
6
Type of publication (narrower categories)
All
Article in journal
131
Aufsatz in Zeitschrift
131
Collection of articles of several authors
5
Sammelwerk
5
Conference paper
1
Conference proceedings
1
Konferenzbeitrag
1
Konferenzschrift
1
more ...
less ...
Language
All
English
131
Undetermined
36
Author
All
Bradlow, Eric T.
3
Choi, Seung-chan
3
DeSarbo, Wayne
3
Hauser, John R.
3
Morrison, Donald G.
3
Rao, Ambar G.
3
Allenby, Greg M.
2
Aung, May
2
Belk, Russell W.
2
Caldwell, Marylouise
2
Charnes, A.
2
Cooper, W. W.
2
Eliashberg, Jehoshua
2
Harker, Patrick T.
2
Haruvy, Ernan
2
King, William R.
2
Learner, D. B.
2
Lee, Nick
2
Lynch, John G.
2
Roberts, John H.
2
Soman, Dilip
2
Toubia, Olivier
2
Woodside, Arch G.
2
Abarashi, Jamal
1
Abell, Walt
1
Abosag, Ibrahim
1
Adamowicz, Wiktor
1
Adlam, Doug
1
Aguirregabiria, Victor
1
Ahlert, Dieter
1
Aitken, Rob
1
Albuquerque, Paulo
1
Alman, Ariell
1
Altinay, Levent
1
Amaldoss, Wilfred
1
Ansari, Asim
1
Appau, Samuelson
1
Ariely, Dan
1
Arora, Neeraj
1
Bacon, Lynd
1
more ...
less ...
Published in...
All
Management science : journal of the Institute for Operations Research and the Management Sciences
Marketing letters : a journal of research in marketing
Qualitative market research : an international journal
Journal of marketing research : JMR
385
Journal of marketing
175
Overseas business reports : OBR
155
Jahrbuch der Absatz- und Verbrauchsforschung
125
Journal of business research : JBR
119
International journal of market research : JMRS ; the journal of the Market Research Society
101
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
82
SpringerLink / Bücher
79
Journal of the Academy of Marketing Science
77
Journal of advertising research
69
Esomar congress
68
Der Marktforscher : Marktforschung, Absatzforschung, Werbeforschung, Verbrauchsforschung
62
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
60
Journal of retailing
58
Marketing : ZFP ; journal of research and management
56
Europäische Hochschulschriften / 5
55
European marketing research review
51
Journal of business economics : JBE
48
Qualitative Marktforschung : Konzepte - Methoden - Analysen
47
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
46
Gabler Edition Wissenschaft
43
Journal of marketing management : MM
42
Harvard business review : HBR
38
International journal of market research
38
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
37
Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen
36
Journal of the Market Research Society : JMRS
35
Handbuch Marktforschung : Methoden, Anwendungen, Praxisbeispiele
32
Journal of consumer behaviour : an international research review
32
The journal of business : B
31
Handbuch der Marktforschung
30
Business horizons
29
Die Betriebswirtschaft : DBW
29
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
29
Springer eBook Collection / Business and Economics
29
Gabler-Lehrbuch
28
Industrial marketing management : the international journal for industrial and high-tech firms
28
more ...
less ...
Source
All
ECONIS (ZBW)
167
Showing
1
-
10
of
167
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
A numerical approach to deriving long-run equilibrium solutions in spatial positioning models
Choi, Seung-chan
- In:
Management science : journal of the Institute for …
38
(
1992
)
1
,
pp. 75-86
Persistent link: https://www.econbiz.de/10001121829
Saved in:
2
Lead users : a source of novel product concepts
Hippel, Eric von
- In:
Management science : journal of the Institute for …
32
(
1986
)
7
,
pp. 791-805
Persistent link: https://www.econbiz.de/10001017800
Saved in:
3
Counting your customers : who are they and what will they do next?
Schmittlein, David C.
- In:
Management science : journal of the Institute for …
33
(
1987
)
1
,
pp. 1-24
Persistent link: https://www.econbiz.de/10001025888
Saved in:
4
Product positioning under price competition
Choi, Seung-chan
- In:
Management science : journal of the Institute for …
36
(
1990
)
2
,
pp. 175-199
Persistent link: https://www.econbiz.de/10001083693
Saved in:
5
Prelaunch forecasting of new automobiles
Urban, Glen L.
- In:
Management science : journal of the Institute for …
36
(
1990
)
4
,
pp. 401-421
Persistent link: https://www.econbiz.de/10001083747
Saved in:
6
Qualitative projective techniques in political brand image research from the perspective of young adults
Pich, Christopher
;
Dean, Dianne
- In:
Qualitative market research : an international journal
18
(
2015
)
1
,
pp. 115-144
Persistent link: https://www.econbiz.de/10010491598
Saved in:
7
Why papers are rejected and how to get yours accepted : advice on the construction of interpretive consumer research articles
Fischer, Eileen
;
Gopaldas, Daiame
;
Scaraboto, Daiane
- In:
Qualitative market research : an international journal
20
(
2017
)
1
,
pp. 60-67
Persistent link: https://www.econbiz.de/10011646908
Saved in:
8
Response style corrected market segmentation for ordinal data
Grün, Bettina
;
Dolnicar, Sara
- In:
Marketing letters : a journal of research in marketing
27
(
2016
)
4
,
pp. 729-741
Persistent link: https://www.econbiz.de/10011614555
Saved in:
9
Second Life as a research environment : avatar-based focus groups (AFG)
Gadalla, Eman
;
Abosag, Ibrahim
;
Keeling, Kathy
- In:
Qualitative market research : an international journal
19
(
2016
)
1
,
pp. 101-114
Persistent link: https://www.econbiz.de/10011535871
Saved in:
10
A method for evaluating and selecting field experiment locations
Trafimow, David
;
Leonhardt, James M.
;
Niculescu, Mihai
; …
- In:
Marketing letters : a journal of research in marketing
27
(
2016
)
3
,
pp. 437-447
Persistent link: https://www.econbiz.de/10011537259
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
