Narrow search
Showing 1 - 10 of 29
Cover Image
A qualitative study of consumer-generated videos about daily deal web sites
Boon, Edward - In: Psychology & marketing 30 (2013) 10, pp. 843-849
Persistent link: https://www.econbiz.de/10010198539
Cover Image
Viral video ads : emotional triggers and social media virality
Nikolinakou, Angeliki; King, Karen Whitehill - In: Psychology & marketing 35 (2018) 10, pp. 715-726
Persistent link: https://www.econbiz.de/10011970116
Cover Image
Temporary or permanent social media post? : the impact of product type
Anlamlier, Eda; Ulu, Sevincgul - In: Psychology & marketing 39 (2022) 9, pp. 1736-1746
Persistent link: https://www.econbiz.de/10013465110
Cover Image
A picture says more than a thousand words : using consumer neuroscience to study instagram users' responses to influencer advertising
Pozharliev, Rumen; Rossi, Dario; De Angelis, Matteo - In: Psychology & marketing 39 (2022) 7, pp. 1336-1349
Persistent link: https://www.econbiz.de/10013280100
Cover Image
Influencers' "organic" persuasion through electronic word of mouth : a case of sincerity over brains and beauty
Filieri, Raffaele; Acikgoz, Fulya; Li, Chunyu; … - In: Psychology & marketing 40 (2023) 2, pp. 347-364
Persistent link: https://www.econbiz.de/10014290684
Cover Image
My username is IN! : The influence of inward vs. outward wandering usernames on judgments of online seller trustworthiness
Silva, Rita R.; Topolinski, Sascha - In: Psychology & marketing 35 (2018) 4, pp. 307-319
Persistent link: https://www.econbiz.de/10011970154
Cover Image
Consumers' intentions to remain loyal to online reputation systems
Wang, Hui-chih; Doong, Her-sen; Foxall, Gordon R. - In: Psychology & marketing 27 (2010) 9, pp. 887-897
Persistent link: https://www.econbiz.de/10008652668
Cover Image
Social networks on cashback websites
Ballestar, María Teresa; Sainz, Jorge; … - In: Psychology & marketing 33 (2016) 12, pp. 1039-1045
Persistent link: https://www.econbiz.de/10011627261
Cover Image
Tell it like it is : the effects of differing responses to negative online reviews
Esmark Jones, Carol L.; Stevens, Jennifer L.; … - In: Psychology & marketing 35 (2018) 12, pp. 891-901
Persistent link: https://www.econbiz.de/10011970105
Cover Image
Social sharing of online videos : examining american consumers' video sharing attitudes, intent, and behavior
Yang, Hongwei Chris; Wang, Yingqi - In: Psychology & marketing 32 (2015) 9, pp. 907-919
Persistent link: https://www.econbiz.de/10011340193