Showing 1 - 3 of 3
This textbook introduces readers to digital business from a management standpoint. It provides an overview of the …
Persistent link: https://www.econbiz.de/10012496314
Part A - Business models as a management concept -- Introduction -- The business model concept -- Business model … -- Business model innovation -- Part C - Business model management -- Introduction -- Types of business model management -- Design …This textbook on business model management explores the importance of business models as a management concept, and …
Persistent link: https://www.econbiz.de/10012399748
Foundations of media management -- Characteristics of media management -- Value-creation systems of media enterprises … -- Functions of media management -- Business models and value creation in the newspaper and magazine market 126 -- Business models … the Internet market -- International media management -- Integrated media conglomerates and cross-media -- Case Studies. …
Persistent link: https://www.econbiz.de/10012399749