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Beziehungsmarketing
215
Relationship marketing
215
Consumer behaviour
107
Konsumentenverhalten
107
Dienstleistungsqualität
103
Service quality
103
Spain
88
Spanien
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84
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84
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Ha, Hong Youl
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Navarro-Espigares, José Luis
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Ribeiro Soriano, Domingo
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Sanz Blas, Silvia
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Wu, Cedric Hsi-jui
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Chao, Pei
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Devlin, James
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Eid, Riyad
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Gil Saura, Irene
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Gong, Taeshik
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Ha, Sejin
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Horbel, Chris
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Kim, Wansoo
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Nätti, Satu
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Ok, Chihyung
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Ortiz-de-Urbina-Criado, Marta
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Park, Jungkun
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The service industries journal
Información comercial española : ICE : revista de economía
1,388
Journal of business research : JBR
1,117
Journal of retailing and consumer services
894
Papeles de economía española
891
Industrial marketing management : the international journal for industrial and high-tech firms
555
Boletín de estudios económicos
496
SpringerLink / Bücher
477
International journal of hospitality management
431
Revista de estudios agro-sociales
414
Economía industrial
380
Investigaciones económicas
360
Moneda y crédito : revista de economía
352
Hacienda pública española : review of public economics
347
Applied economics
329
Journal of sports economics
308
The journal of services marketing
300
Tourism management : research, policies, practice
290
The journal of business & industrial marketing
288
European Sport management quarterly : ESMQ
286
Discussion paper series / IZA
280
Journal of sport management : the official journal of the North American Society of Sport Management
272
International journal of sport management and marketing : IJSMM
261
International journal of internet marketing and advertising : IJIMA
257
Revista de economía aplicada : publicación cuatrimestral
257
Sport management review
252
Documentos de trabajo / Banco de España, Servicio de Estudios
237
Journal of strategic marketing
237
Journal of the Academy of Marketing Science
232
Documento de trabajo / Fundación de las Cajas de Ahorros
227
Psychology & marketing
220
International journal of contemporary hospitality management
206
Marketing science
202
IZA Discussion Paper
199
Journal of travel and tourism marketing
197
Revista de historia económica
197
Asia Pacific journal of marketing and logistics
196
Sport marketing quarterly : preferred journal of the Sport Marketing Association
196
Journal of marketing
195
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
190
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ECONIS (ZBW)
319
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1
Assessing gender differences in "quick response" code loyalty promotion acceptance
Okazaki, Shintaro
;
Navarro, Angeles
;
López-Nicolas, …
- In:
The service industries journal
33
(
2013
)
12
,
pp. 1165-1177
Persistent link: https://www.econbiz.de/10010126448
Saved in:
2
Over and over : local fans and spectator sport tourist engagement
Cordina, Renzo
;
Gannon, Martin Joseph
;
Croall, Ross
- In:
The service industries journal
39
(
2019
)
7/8
,
pp. 590-608
Persistent link: https://www.econbiz.de/10012204743
Saved in:
3
Innovative marketing in professional baseball teams
Chang, Hui-Chen
;
Chiu, Po-Yueh
- In:
The service industries journal
36
(
2016
)
11/12
,
pp. 576-594
Persistent link: https://www.econbiz.de/10011657380
Saved in:
4
Exploring interactive communication using social media
Zhang, Chrystal B.
;
Lin, Yi Hsin
- In:
The service industries journal
35
(
2015
)
11/12
,
pp. 670-693
Persistent link: https://www.econbiz.de/10011401815
Saved in:
5
An examination of the effects of virtual experiential marketing on online customer intentions and loyalty
Luo, Margaret Meiling
;
Chen, Ja-shen
;
Ching, Russel K. H.
; …
- In:
The service industries journal
31
(
2011
)
13/14
,
pp. 2163-2191
Persistent link: https://www.econbiz.de/10009299049
Saved in:
6
Improving customer website involvement through experiential marketing
Shobeiri, Saeed
;
Mazaheri, Ebrahim
;
Laroche, Michel
- In:
The service industries journal
34
(
2014
)
11/12
,
pp. 885-900
Persistent link: https://www.econbiz.de/10010394605
Saved in:
7
Customer e-complaining behaviours using social media
Balaji, M. S.
;
Jha, Subhash
;
Stafford, Marla Royne
- In:
The service industries journal
35
(
2015
)
11/12
,
pp. 633-654
Persistent link: https://www.econbiz.de/10011401814
Saved in:
8
Social media strategy for online service brands
Mills, Adam J.
;
Plangger, Kirk
- In:
The service industries journal
35
(
2015
)
10
,
pp. 521-536
Persistent link: https://www.econbiz.de/10011333308
Saved in:
9
Customer engagement and purchase intention in live-streaming digital marketing platforms
Addo, Prince Clement
;
Fang, Jiaming
;
Asare, Andy Ohemeng
; …
- In:
The service industries journal
41
(
2021
)
11/12
,
pp. 767-786
Persistent link: https://www.econbiz.de/10012623973
Saved in:
10
The relationship between Internet addiction and negative eWOM
Israeli, Aviad A.
;
Lee, Seonjeong
;
Karpinski, Aryn C.
- In:
The service industries journal
39
(
2019
)
13/14
,
pp. 943-965
Persistent link: https://www.econbiz.de/10012205909
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