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Puma Prague : learning from the sports shoe industry
Villanueva-Weinzierl, Gina; Schlegelmilch, Bodo B.; … - 2013
Persistent link: https://www.econbiz.de/10010437329
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Ford Motor Company : learning from the automotive industry
Haas-Kotzegger, Ursula; Schlegelmilch, Bodo B.; Ambos, … - 2013
Persistent link: https://www.econbiz.de/10010437336
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Donnie : the Donnie GmbH case study
Schlegelmilch, Bodo B.; Villanueva-Weinzierl, Gina; … - 2013
Persistent link: https://www.econbiz.de/10010437338
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Inside the NIKE matrix
Brenner, Barbara; Schlegelmilch, Bodo B.; Ambos, Björn - 2013
Persistent link: https://www.econbiz.de/10010437340