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Consumer behaviour
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Goldsmith, Ronald E.
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Flynn, Leisa Reinecke
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Pagani, Margherita
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Reinecke Flynn, Leisa
7
Swilley, Esther
7
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Hofacker, Charles F.
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Lu, Xiaojing
4
Tsiotsou, Rodoula H.
4
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3
Beaudoin, Pierre
2
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Freiden, Jon B.
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Kim, Daekwan
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Lafferty, Barbara A.
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Pan, Bing
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Journal of Consumer Marketing
13
Journal of Product & Brand Management
10
Journal of Fashion Marketing and Management: An International Journal
7
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
5
Journal of retailing and consumer services
5
International journal of electronic marketing and retailing : IJEMR
4
Journal of consumer behaviour : an international research review
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Journal of Research in Interactive Marketing
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E-Services : opportunities and threats
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European journal of marketing : EJM
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Handbook of developments in consumer behaviour
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International Journal of Bank Marketing
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International Journal of Contemporary Hospitality Management
1
International journal of advertising : the quarterly review of marketing communications
1
Journal of Services Marketing
1
Journal of promotion management : JPM
1
Journal of the Academy of Marketing Science
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
New developments and approaches in consumer behavior research
1
Organizations and social networking : utilizing social media to engage consumers
1
Quantitative marketing techniques and analyses
1
Technovation : the international journal of technological innovation, entrepreneurship and technology management
1
The journal of brand management : an international journal
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ECONIS (ZBW)
50
Other ZBW resources
44
OLC EcoSci
7
USB Cologne (EcoSocSci)
1
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51
Nonstore shopping among senior citizens
Kilsheimer, Jacqueline C.
- In:
Akron business and economic review
22
(
1991
)
2
,
pp. 203-213
Persistent link: https://www.econbiz.de/10001108698
Saved in:
52
Entrepreneurship and adaption-innovation theory
Goldsmith, Ronald E.
- In:
Technovation : the international journal of …
11
(
1991
)
6
,
pp. 373-382
Persistent link: https://www.econbiz.de/10001115243
Saved in:
53
Extraversion as a stimulus for user-generated content
Pagani, Marghertia
;
Goldsmith, Ronald E.
;
Hofacker, …
- In:
Journal of research in interactive marketing : …
7
(
2013
)
4
,
pp. 242-256
Persistent link: https://www.econbiz.de/10010222789
Saved in:
54
A general brand allliance model
Goldsmith, Ronald E.
;
Lafferty, Barbara A.
- In:
Psychology of branding
,
(pp. 75-96)
.
2013
Persistent link: https://www.econbiz.de/10009775619
Saved in:
55
You're nothing without me : what consumers contribute to brands
Tsiotsou, Rodoula H.
;
Goldsmith, Ronald E.
- In:
Psychology of branding
,
(pp. 55-74)
.
2013
Persistent link: https://www.econbiz.de/10009775620
Saved in:
56
The influence of personality on active and passive use of social networking sites
Pagani, Margherita
;
Hofacker, Charles F.
;
Goldsmith, …
- In:
Psychology & marketing
28
(
2011
)
5
,
pp. 441-456
Persistent link: https://www.econbiz.de/10009012662
Saved in:
57
No pain, no gain : how PACE information attenuates consumption
Montford, William J.
;
Peloza, John
;
Goldsmith, Ronald E.
- In:
The journal of consumer marketing
34
(
2017
)
7
,
pp. 525-540
Persistent link: https://www.econbiz.de/10011808289
Saved in:
58
Adapting influence approaches to informed consumers in high-involvement purchases : are salespeople really doomed?
Hochstein, Bryan
;
Bolander, Willy
;
Goldsmith, Ronald E.
; …
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
1
,
pp. 118-137
Persistent link: https://www.econbiz.de/10011996688
Saved in:
59
Consumer psychology for marketing
Foxall, Gordon R.
;
Goldsmith, Ronald E.
;
Brown, Stephen
-
1998
-
2. ed.
Persistent link: https://www.econbiz.de/10004376247
Saved in:
60
Assessing the impact of corporate credibility and technology acceptance on online shopping
Swilley, Esther
;
Goldsmith, Ronald E.
- In:
International journal of electronic marketing and …
1
(
2006/07
)
3
,
pp. 199-216
Persistent link: https://www.econbiz.de/10009878482
Saved in:
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