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Partial least squares
46
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16
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In: Homburg, C., Klarmann, M., Vomberg, A. E. (eds.) Handbook of Market Research. Springer: Cham
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ECONIS (ZBW)
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Essentials of business research methods
Hair, Joseph F.
;
Celsi, Mary Wolfinbarger
;
Money, Arthur H.
-
2011
-
2nd ed.
Persistent link: https://www.econbiz.de/10008938245
Saved in:
2
Marketing
Lamb, Charles
;
Hair, Joseph F.
;
McDaniel, Carl D.
-
2002
-
6th ed
Persistent link: https://www.econbiz.de/10001528804
Saved in:
3
Essentials of marketing
Lamb, Charles W.
;
Hair, Joseph F.
;
McDaniel, Carl D.
-
2001
-
2. ed
Persistent link: https://www.econbiz.de/10001433274
Saved in:
4
Principles of marketing
Lamb, Charles W.
-
1992
Persistent link: https://www.econbiz.de/10000835649
Saved in:
5
Marketing research : a practical approach for the new Millennium
Hair, Joseph F.
;
Bush, Robert P.
;
Ortinau, David J.
-
2000
Persistent link: https://www.econbiz.de/10001388330
Saved in:
6
Essentials of marketing
Lamb, Charles W.
;
Hair, Joseph F.
;
McDaniel, Carl D.
-
2005
-
4. ed
Persistent link: https://www.econbiz.de/10001810558
Saved in:
7
Marketing research : within a changing information environment
Hair, Joseph F.
;
Bush, Robert P.
;
Ortinau, David J.
-
2003
-
2. ed
Persistent link: https://www.econbiz.de/10001818871
Saved in:
8
Marketing
Lamb, Charles W.
;
Hair, Joseph F.
;
McDaniel, Carl D.
-
1996
-
3rd ed
Persistent link: https://www.econbiz.de/10000543596
Saved in:
9
Marketing
Lamb, Charles W.
;
Hair, Joseph F.
;
McDaniel, Carl D.
-
2004
-
7. ed
Persistent link: https://www.econbiz.de/10001674392
Saved in:
10
Marketing research : within a changing information environment
Hair, Joseph F.
;
Bush, Robert P.
;
Ortinau, David J.
-
2003
-
2. ed., internat. ed
Persistent link: https://www.econbiz.de/10001660974
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