Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"eng"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
What are the predictors of non...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Public relations
4
Theorie
4
Theory
4
Auslandsinvestition
3
Brand image
3
Consumer behaviour
3
Corporate Social Responsibility
3
Corporate social responsibility
3
Foreign investment
3
Konsumentenverhalten
3
Markenimage
3
Nonprofit organization
3
Nonprofit-Organisation
3
Perception
3
Advertising effects
2
Außenwirtschaftspolitik
2
Beziehungsmarketing
2
Communication management
2
Foreign direct investment
2
Foreign economic policy
2
Fundraising
2
Protectionism
2
Protektionismus
2
Relationship marketing
2
Social Web
2
Social web
2
Werbewirkung
2
AI chatbots
1
Advertising
1
Anthropomorphism
1
Antidumping
1
Antidumping policy
1
Argentina
1
Argentinien
1
Bayes-Statistik
1
Bayesian inference
1
Behaviour
1
Business types
1
Celebrity endorsement
1
Celebrity-Werbung
1
more ...
less ...
Online availability
All
Undetermined
12
Free
3
Type of publication
All
Article
17
Book / Working Paper
2
Type of publication (narrower categories)
All
Article in journal
9
Aufsatz in Zeitschrift
9
research-article
3
Aufsatz im Buch
2
Book section
2
Arbeitspapier
1
Graue Literatur
1
Non-commercial literature
1
Working Paper
1
more ...
less ...
Language
All
English
Korean
1
Author
All
Cho, Moonhee
16
Ki, Eyun‐Jung
3
Kim, Jongduk
2
Lee, Jinhee
2
Lemon, Laura L.
2
Levenshus, Abbey B.
2
Bedford, Sergio C.
1
Chan-Olmsted, Sylvia M.
1
Childers Hon, Linda
1
Childers, Courntey Carpenter
1
Childers, Courtney
1
Hon, Linda C.
1
Hong, Youngshin
1
Joo, Hyungseok
1
Kelly, Kathleen S.
1
Kim, Soojin
1
Lee, Jaejin
1
Lim, Heejin
1
Park, Sun-Young
1
Park, Sunyoung
1
Schweickart, Tiffany
1
Yim, Mark Yi-cheon
1
Youn, Kibum
1
Zheng, Xiaoyong
1
more ...
less ...
Published in...
All
Corporate Communications: An International Journal
2
Journal of Communication Management
2
Journal of marketing communications
2
Econometric reviews
1
Economics letters
1
Handbook of social media management : value chain and business models in changing media markets
1
International Journal of Consumer Studies
1
International review on public and non-profit marketing
1
Journal of Fashion Marketing and Management: An International Journal
1
Journal of promotion management : JPM
1
Journal of promotion management : innovations in planning and applied research
1
KIEP
1
KIEP working paper
1
Nonprofit and voluntary sector quarterly
1
Public relations in the nonprofit sector : theory and practice
1
The journal of services marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
13
Other ZBW resources
6
Showing
1
-
10
of
19
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Social networks and media brands : exploring the effect of media brands' perceived social network usage on audience relationship
Chan-Olmsted, Sylvia M.
;
Cho, Moonhee
;
Yim, Mark Yi-cheon
- In:
Handbook of social media management : value chain and …
,
(pp. 737-749)
.
2013
Persistent link: https://www.econbiz.de/10009763845
Saved in:
2
Corporate donor : charitable organization partners ; a coorientation study of relationship types
Cho, Moonhee
;
Kelly, Kathleen S.
- In:
Nonprofit and voluntary sector quarterly
43
(
2014
)
4
,
pp. 693-715
Persistent link: https://www.econbiz.de/10010392589
Saved in:
3
Nonprofits' use of Facebook : an examination of organizational message strategies
Cho, Moonhee
;
Schweickart, Tiffany
- In:
Public relations in the nonprofit sector : theory and …
,
(pp. 281-295)
.
2015
Persistent link: https://www.econbiz.de/10010481103
Saved in:
4
Celebrity endorsement for nonprofit organizations : the role of celebrity motive attribution and spontaneous judgment of celebrity-cause incongruence
Park, Sunyoung
;
Cho, Moonhee
- In:
Journal of promotion management : JPM
21
(
2015
)
2
,
pp. 224-245
Persistent link: https://www.econbiz.de/10011305252
Saved in:
5
Bayesian estimation of dynamic panel data gravity model
Cho, Moonhee
;
Zheng, Xiaoyong
- In:
Econometric reviews
40
(
2021
)
7
,
pp. 607-634
Persistent link: https://www.econbiz.de/10012624526
Saved in:
6
Current students as university donors? : determinants in college students’ intentions to donate and share information about university crowdfunding efforts
Cho, Moonhee
;
Lemon, Laura L.
;
Levenshus, Abbey B.
; …
- In:
International review on public and non-profit marketing
16
(
2019
)
1
,
pp. 23-41
Persistent link: https://www.econbiz.de/10012129543
Saved in:
7
How does protectionist trade policy interact with FDI?
Kim, Jongduk
;
Cho, Moonhee
-
2019
Persistent link: https://www.econbiz.de/10012433585
Saved in:
8
The effect of CSR expectancy violation : value from expectancy violation theory and confirmation bias
Park, Sun-Young
;
Cho, Moonhee
;
Kim, Soojin
- In:
Journal of marketing communications
27
(
2021
)
4
,
pp. 365-388
Persistent link: https://www.econbiz.de/10012515868
Saved in:
9
The effects of consumers' media exposure, attention, and credibility on pro-environmental behaviors
Lee, Jinhee
;
Cho, Moonhee
- In:
Journal of promotion management : innovations in …
26
(
2020
)
3
,
pp. 434-455
Persistent link: https://www.econbiz.de/10012179135
Saved in:
10
The (in)congruency effects of message framing and image valence on consumers' responses to green advertising : focus on issue involvement as a moderator
Lee, Jinhee
;
Cho, Moonhee
- In:
Journal of marketing communications
28
(
2022
)
6
,
pp. 617-636
Persistent link: https://www.econbiz.de/10013371055
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
