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Grewal, Dhruv
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Journal of retailing
33
Journal of the Academy of Marketing Science
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11
Journal of business research : JBR
11
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10
International journal of retail & distribution management
9
Journal of Consumer Research
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Retailing in a connected world
Grewal, Dhruv
;
Roggeveen, Anne
;
Runyan, Rodney C.
- In:
Journal of marketing management : MM
29
(
2013
)
3
,
pp. 263-270
Persistent link: https://www.econbiz.de/10010107609
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2
Integrating market research projections : the bias toward lower numbers
Roggeveen, Anne
-
2001
Department: Graduate School of Business.
Persistent link: https://www.econbiz.de/10009472347
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3
The impact of offshored and outsourced call service centers on customer appraisals
Bharadwaj, Neeraj
;
Roggeveen, Anne
- In:
Marketing Letters
19
(
2008
)
1
,
pp. 13-23
Persistent link: https://www.econbiz.de/10005716499
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4
"Like it or not": Consumer responses to word-of-mouth communication in on-line social networks
Coulter, Keith S.
;
Roggeveen, Anne
- In:
Management research review
35
(
2012
)
9
,
pp. 878-900
Persistent link: https://www.econbiz.de/10009996198
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5
Customer Experience Creation: Determinants, Dynamics and Management Strategies
Verhoef, Peter C.
;
Lemon, Katherine N.
;
Parasuraman, A.
; …
- In:
Journal of retailing
85
(
2009
)
1
,
pp. 31-42
Persistent link: https://www.econbiz.de/10008889588
Saved in:
6
Customer Experience Creation: Determinants, Dynamics and Management Strategies
Verhoef, Peter C.
;
Lemon, Katherine N.
;
Parasuraman, A.
; …
- In:
Journal of retailing
85
(
2009
)
1
,
pp. 31-41
Persistent link: https://www.econbiz.de/10008232104
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7
Measuring consideration sets through recall or recognition: a comparative study
Nordfält, Jens
;
Hjalmarson, Hanna
;
Öhman, Niclas
; …
- In:
Journal of retailing and consumer services
11
(
2004
)
5
,
pp. 321-330
Persistent link: https://www.econbiz.de/10005926518
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8
Interference Effects of a Purchase on Subsequent Advertising Within the Category
Dahlén, Micael
;
Nordfält, Jens
- In:
Journal of current issues and research in advertising : …
26
(
2004
)
1
,
pp. 1-8
Persistent link: https://www.econbiz.de/10008117187
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9
In-store demonstrations as a promotion tool
Nordfält, Jens
;
Lange, Fredrik
- In:
Journal of retailing and consumer services
20
(
2013
)
1
,
pp. 20-25
Persistent link: https://www.econbiz.de/10010055245
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10
Improving the attention-capturing ability of special displays with the combination effect and the design effect
Nordfält, Jens
- In:
Journal of retailing and consumer services
18
(
2011
)
3
,
pp. 169-174
Persistent link: https://www.econbiz.de/10008995158
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