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Creating commercially compelling website-service encounters: an examination of the effect of website-service interface performance components on flow experiences

Carlson, Jamie; O’Cass, Aron - In: Electronic markets : the international journal on … 21 (2011) 4, pp. 237-254

Persistent link: https://www.econbiz.de/10009808313

Achieving superior SME performance: Overarching role of marketing, innovation, and learning capabilities

Sok, Phyra; O’Cass, Aron; Sok, Keo Mony - In: Australasian marketing journal 21 (2013) 3, pp. 161-167

Persistent link: https://www.econbiz.de/10010171328

Multiple-unit franchising and performance outcomes

Bodey, Kelli; Weaven, Scott; Grace, Debra - In: Journal of Business Economics and Management 14 (2013) sup1, pp. 279-279

<title>Abstract</title>The economic and social contribution of franchising is widely reported. Although, most studies have examined franchising from the single-unit typology, multiple-unit franchising is found to be a popular and pervasive retailing strategy throughout the world. Despite this, there is a...

Persistent link: https://www.econbiz.de/10010971514

Service branding: consumer verdicts on service brands

Grace, Debra; O'Cass, Aron - In: Journal of retailing and consumer services 12 (2005) 2, pp. 125-140

Persistent link: https://www.econbiz.de/10005918802

An examination of the antecedents of repatronage intentions across different retail store formats

Grace, Debra; O#8217cass, Aron - In: Journal of retailing and consumer services 12 (2005) 4, pp. 227-244

Persistent link: https://www.econbiz.de/10005922607

Child care services: An exploratory study of choice, switching and search behaviour

Grace, Debra; O'Cass, Aron - In: European journal of marketing : EJM 37 (2003) 1-2, pp. 107-132

Persistent link: https://www.econbiz.de/10006084809

Exploring the role of employees in the delivery of the brand: a case study approach

King, Ceridwyn; Grace, Debra - In: Qualitative market research : an international journal 8 (2005) 3, pp. 277-295

Persistent link: https://www.econbiz.de/10006014418

Understanding the role of retail store service in light of self-image-store image congruence

O'Cass, Aron; Grace, Debra - In: Psychology & marketing 25 (2008) 6, pp. 521-537

Persistent link: https://www.econbiz.de/10008052688

Examining the antecedents of positive employee brand-related attitudes and behaviours

King, Ceridwyn; Grace, Debra - In: European journal of marketing : EJM 46 (2012) 3, pp. 469-489

Persistent link: https://www.econbiz.de/10009846072

The influence of service brand orientation on hotel employees’ attitude and behaviors in China

King, Ceridwyn; So, Kevin Kam Fung; Grace, Debra - In: International journal of hospitality management 34 (2013), pp. 172-180

Persistent link: https://www.econbiz.de/10010121505