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Consumer stakeholder responses to reshoring strategies
Grappi, Silvia; Romani, Simona; Bagozzi, Richard P. - In: Journal of the Academy of Marketing Science 43 (2015) 4, pp. 453-471
Persistent link: https://www.econbiz.de/10011306304
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The impact of corporate social responsibility on consumer brand advocacy : the role of moral emotions, attitudes, and individual differences
Xie, Chunyan; Bagozzi, Richard P.; Grønhaug, Kjell - In: Journal of business research : JBR 95 (2019), pp. 514-530
Persistent link: https://www.econbiz.de/10011980408
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The bittersweet experience of being envied in a consumption context
Romani, Simona; Grappi, Silvia; Bagozzi, Richard P. - In: European journal of marketing : EJM 50 (2016) 7/8, pp. 1239-1262
Persistent link: https://www.econbiz.de/10011608996
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Social and emotional influences in family decision making by use of the key informant model
Xie, Chunyan; Bagozzi, Richard P.; Østli, Jens - In: Marketing : ZFP ; journal of research and management 37 (2015) 3, pp. 113-125
Persistent link: https://www.econbiz.de/10011560958
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Merely being with you increases my attention to luxury products : using EEG to understand consumers' emotional experience with luxury branded products
Pozharliev, Rumen; Verbeke, Willem J. M. I.; Strien, … - In: Journal of marketing research : JMR 52 (2015) 4, pp. 546-558
Persistent link: https://www.econbiz.de/10011337501
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The role of moral emotions and individual differences in consumer responses to corporate green and non-green actions
Xie, Chunyan; Bagozzi, Richard P.; Grønhaug, Kjell - In: Journal of the Academy of Marketing Science 43 (2015) 3, pp. 333-356
Persistent link: https://www.econbiz.de/10011287125
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Reshoring from a demand-side perspective : consumer reshoring sentiment and its market effects
Grappi, Silvia; Romani, Simona; Bagozzi, Richard P. - In: Journal of world business : JWB 53 (2018) 2, pp. 194-208
Persistent link: https://www.econbiz.de/10011805197
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Three systems underpinning marketing behavior
Bagozzi, Richard P. - In: AMS review : official publication of the Academy of … 8 (2018) 1/2, pp. 23-29
Persistent link: https://www.econbiz.de/10011919217
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The role of moral emotions and consumer values and traits in the decision to support nonprofits
Xie, Chunyan; Bagozzi, Richard P. - In: Journal of nonprofit & public sector marketing 26 (2014) 4, pp. 290-311
Persistent link: https://www.econbiz.de/10010481866
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The revenge of the consumer! : how brand moral violations lead to consumer anti-brand activism
Romani, Simona; Grappi, Silvia; Zarantonello, Lia; … - In: The journal of brand management : an international journal 22 (2015) 8, pp. 658-672
Persistent link: https://www.econbiz.de/10011399855