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~person:"Conduit, Jodie"
~person:"Filieri, Raffaele"
~subject:"Social Web"
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Social Web
Consumer behaviour
42
Konsumentenverhalten
42
Social web
24
Internet marketing
17
Online-Marketing
17
Viral marketing
16
Virales Marketing
16
Beziehungsmarketing
15
Relationship marketing
15
Brand management
10
Markenführung
10
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Markenimage
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6
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Online retailing
6
Online-Handel
6
Customer satisfaction
5
Dienstleistungsqualität
5
Kundenzufriedenheit
5
Service quality
5
Brand
4
Information behaviour
4
Informationsverhalten
4
Markenartikel
4
China
3
Electronic word of mouth
3
Luxury goods
3
Luxusgüter
3
Motivation
3
Social media
3
Utilitarianism
3
Utilitarismus
3
eWOM
3
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2
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Conduit, Jodie
Filieri, Raffaele
Dwivedi, Yogesh Kumar
14
Loureiro, Sandra Maria Correia
13
Martínez-López, Francisco J.
13
Flavián Blanco, Carlos
12
Hollebeek, Linda D.
11
Rita, Paulo
11
Füller, Johann
10
Gázquez-Abad, Juan Carlos
10
Hennig-Thurau, Thorsten
10
Ranfagni, Silvia
10
Law, Chun Hung Roberts
9
Stephen, Andrew T.
9
Usman, Osly
9
Veloutsou, Cleopatra
9
Akram, Umair
8
Bigné Alcañiz, J. Enrique
8
Casaló, Luis V.
8
Hajli, Nick
8
Harrigan, Paul
8
Ko, Eunju
8
Luo, Xueming
8
Ozuem, Wilson
8
Schivinski, Bruno
8
Seo, Yuri
8
Sohail, M. Sadiq
8
Valck, Kristine de
8
Wallace, Elaine
8
Kumar, Jitender
7
Kumar, Vikas
7
Lorenzo-Romero, Carlota
7
Rana, Nripendra P.
7
Schweidel, David A.
7
Wiese, Melanie
7
Balakrishnan, Janarthanan
6
Bilgihan, Anil
6
Chen, Huan
6
Cheung, Man Lai
6
Choi, Yung Kyun
6
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Journal of business research : JBR
8
Psychology & marketing
3
Journal of strategic marketing
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Tourism management : research, policies, practice
2
Contemporary issues in social media marketing
1
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
1
Journal of marketing theory and practice : JMTP
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of service theory and practice : JSTP
1
The University of Auckland Business School Research Paper Series
1
The handbook of communication engagement
1
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ECONIS (ZBW)
24
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1
Metaverse marketing : how the metaverse will shape the future of consumer research and practice
Dwivedi, Yogesh Kumar
;
Hughes, David Laurie
;
Wang, Yichuan
- In:
Psychology & marketing
40
(
2023
)
4
,
pp. 750-776
Persistent link: https://www.econbiz.de/10014290859
Saved in:
2
Why do travelers trust TripAdvisor? : antecedents of trust towards consumer-generated media and its influence on recommendation adoption and word of mouth
Filieri, Raffaele
;
Alguezaui, Salma
;
McLeay, Fraser
- In:
Tourism management : research, policies, practice
51
(
2015
),
pp. 174-185
Persistent link: https://www.econbiz.de/10011414943
Saved in:
3
Engagement in online communities : implications for consumer price perceptions
Long Thang Van Nguyen
;
Conduit, Jodie
;
Lu, Vinh Nhat
; …
- In:
Journal of strategic marketing
24
(
2016
)
3/4
,
pp. 241-260
Persistent link: https://www.econbiz.de/10011591960
Saved in:
4
Social media engagement behaviour : a uses and gratifications perspective
Dolan, Rebecca
;
Conduit, Jodie
;
Fahy, John
;
Goodman, Steve
- In:
Journal of strategic marketing
24
(
2016
)
3/4
,
pp. 261-277
Persistent link: https://www.econbiz.de/10011591971
Saved in:
5
What makes online reviews helpful? : a diagnosticity-adoption framework to explain informational and normative influences in e-WOM
Filieri, Raffaele
- In:
Journal of business research : JBR
68
(
2015
)
6
,
pp. 1291-1270
Persistent link: https://www.econbiz.de/10010529911
Saved in:
6
Customers' motivation to engage with luxury brands on social media
Bazi, Saleh
;
Filieri, Raffaele
;
Gorton, Matthew
- In:
Journal of business research : JBR
112
(
2020
),
pp. 223-235
Persistent link: https://www.econbiz.de/10012230580
Saved in:
7
Engagement valence duality and spillover effects in online brand communities
Bowden, Jana
;
Conduit, Jodie
;
Hollebeek, Linda D.
; …
- In:
Journal of service theory and practice : JSTP
27
(
2017
)
4
,
pp. 877-897
Persistent link: https://www.econbiz.de/10011730673
Saved in:
8
Creating, contributing and consuming behaviour : how rational and affective appeals in social media facilitate engagement
Dolan, Rebecca
;
Conduit, Jodie
;
Fahy, John
- In:
Contemporary issues in social media marketing
,
(pp. 102-116)
.
2018
Persistent link: https://www.econbiz.de/10011715076
Saved in:
9
The role of social capital in shaping consumer engagement within online brand communities
Bowden, Jana
;
Conduit, Jodie
;
Hollebeek, Linda D.
; …
- In:
The handbook of communication engagement
,
(pp. 491-504)
.
2018
Persistent link: https://www.econbiz.de/10011871840
Saved in:
10
E-WOM and accommodation : an analysis of the factors that influence travelers’ adoption of information from online reviews
Filieri, Raffaele
;
McLeay, Fraser
- In:
Journal of travel research : a quarterly publication of …
53
(
2014
)
1
,
pp. 44-57
Persistent link: https://www.econbiz.de/10010235908
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