//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Homburg, Christian"
~person:"Lamb, Charles W."
~type_genre:"Fallstudie"
~type_genre:"Glossary included"
~type_genre:"Textbook"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Co-innovation: what are the su...
Similar by subject
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Marketing
14
Theorie
10
Theory
10
Marketing theory
9
Marketingtheorie
9
Marketingmanagement
7
Marketing management
6
Strategic management
5
Strategisches Management
5
Deutschland
2
Germany
2
Betriebswirtschaftslehre
1
Business economics
1
KMU
1
Lehrbuch
1
Management
1
Market research
1
Marktforschung
1
SME
1
more ...
less ...
Type of publication
All
Book / Working Paper
13
Article
1
Type of publication (narrower categories)
All
Fallstudie
Glossary included
Textbook
Lehrbuch
13
Aufsatz im Buch
12
Book section
12
Article in journal
9
Aufsatz in Zeitschrift
9
Hochschulschrift
9
Glossar enthalten
6
Graue Literatur
6
Non-commercial literature
6
Thesis
6
Arbeitspapier
3
Bibliografie enthalten
3
Bibliography included
3
Working Paper
3
Aufsatzsammlung
2
Collection of articles of several authors
2
Sammelwerk
2
Aufgabensammlung
1
CD-ROM, DVD
1
Case study
1
Dissertation u.a. Prüfungsschriften
1
Reprint
1
more ...
less ...
Language
All
English
9
German
5
Author
All
Homburg, Christian
Lamb, Charles W.
Kotler, Philip
50
Bruhn, Manfred
34
Armstrong, Gary
26
Meffert, Heribert
25
Pepels, Werner
22
Kerin, Roger A.
19
Hartley, Steven W.
16
Unger, Fritz
16
Kuß, Alfred
15
Peter, Jerome Paul
14
Donnelly, James H.
13
Fill, Chris
11
Keller, Kevin Lane
11
Baines, Paul
10
Piercy, Nigel
10
Rudelius, William
10
Schneider, Willy
10
Winkelmann, Peter
10
Ferrell, Odies C.
9
Opresnik, Marc Oliver
9
Solomon, Michael R.
9
Tomczak, Torsten
9
Huber, Frank
8
Stuart, Elnora W.
8
Weis, Hans Christian
8
Backhaus, Klaus
7
Freyer, Walter
7
Fuchs, Wolfgang
7
Hair, Joseph F.
7
Kirchgeorg, Manfred
7
Marshall, Greg W.
7
McDaniel, Carl D.
7
Blythe, Jim
6
Esch, Franz-Rudolf
6
Grewal, Dhruv
6
Herrmann, Andreas
6
Kleinaltenkamp, Michael
6
Kreutzer, Ralf T.
6
more ...
less ...
Published in...
All
Lehrbuch
3
Gabler-Lehrbuch
1
Structure and dynamics of the German Mittelstand
1
Source
All
ECONIS (ZBW)
14
Showing
1
-
10
of
14
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Principles of
marketing
Lamb, Charles W.
-
1992
Persistent link: https://www.econbiz.de/10000835649
Saved in:
2
Marketing
management : a contemporary perspective
Homburg, Christian
;
Kuester, Sabine
;
Krohmer, Harley
-
2009
Persistent link: https://www.econbiz.de/10003744558
Saved in:
3
Marketing
Lamb, Charles W.
;
Hair, Joseph F.
;
McDaniel, Carl D.
-
2006
-
8. ed
Persistent link: https://www.econbiz.de/10003281392
Saved in:
4
Introduction to
marketing
McDaniel, Carl D.
;
Lamb, Charles W.
;
Hair, Joseph F.
-
2008
-
9. ed., internat. student ed.
Persistent link: https://www.econbiz.de/10003486976
Saved in:
5
Marketing
essentials
McDaniel, Carl D.
;
Lamb, Charles W.
;
Hair, Joseph F.
-
2012
-
7. ed., internat. ed.
Persistent link: https://www.econbiz.de/10009546946
Saved in:
6
Essentials of
marketing
Lamb, Charles W.
;
Hair, Joseph F.
;
McDaniel, Carl D.
-
2005
-
4. ed
Persistent link: https://www.econbiz.de/10001810558
Saved in:
7
Marketingmanagement : Strategie - Instrumente - Umsetzung - Unternehmensführung
Homburg, Christian
;
Krohmer, Harley
-
2003
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001418958
Saved in:
8
Marketing
in the German Mittelstand - findings from case studies
Homburg, Christian
;
Karlshaus, Jan Thido
;
Zeipel, Annette
- In:
Structure and dynamics of the German Mittelstand
,
(pp. 135-157)
.
1999
Persistent link: https://www.econbiz.de/10001447070
Saved in:
9
Marketing
Lamb, Charles W.
;
Hair, Joseph F.
;
McDaniel, Carl D.
-
2004
-
7. ed
Persistent link: https://www.econbiz.de/10001674392
Saved in:
10
MKTG13 : principles of
marketing
Lamb, Charles W.
;
Hair, Joseph F.
;
McDaniel, Carl D.
-
2021
-
Sudent edition
Persistent link: https://www.econbiz.de/10013262747
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->