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Strategies for high market-share companies
Bloom, Paul N.; Kotler, Philip - In: Sunrise ... sunset : challenging the myth of industrial …, (pp. 501-514). 1985
Persistent link: https://www.econbiz.de/10001933002
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Strategic marketing for health care organizations : building a customer-driven health system
Kotler, Philip - 2008 - 1st ed.
Persistent link: https://www.econbiz.de/10003591271
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Strategic marketing for nonprofit organizations
Kotler, Philip; Andreasen, Alan R. - 1991 - 4th ed.
Persistent link: https://www.econbiz.de/10013476860
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Marketing management : analysis, planning, and control
Kotler, Philip - 1972 - 2. ed
Persistent link: https://www.econbiz.de/10000027242
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Principles of marketing
Kotler, Philip; Armstrong, Gary - 1991 - 5. ed
Persistent link: https://www.econbiz.de/10000835995
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Strategic marketing for nonprofit organizations
Kotler, Philip; Andreasen, Alan R. - 1987 - 3. ed.
Persistent link: https://www.econbiz.de/10000738375
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Marketing management : analysis, planning, and control
Kotler, Philip - 1967
Persistent link: https://www.econbiz.de/10000566785
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A framework for marketing management
Kotler, Philip - 2016 - Sixth edition, global edition
Persistent link: https://www.econbiz.de/10011286371
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A framework for marketing management
Kotler, Philip - 2003 - 2. ed.
Persistent link: https://www.econbiz.de/10001684851
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A framework for marketing management
Kotler, Philip; Keller, Kevin Lane - 2012 - 5. ed., international ed.
Persistent link: https://www.econbiz.de/10009373766