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~person:"Lantzy, Shannon"
~type_genre:"Aufsatz in Zeitschrift"
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Lantzy, Shannon
Hamilton, Rebecca W.
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Doing well versus doing good : the differential effect of underdog positioning on moral and competent service providers
Kirmani, Amna
;
Hamilton, Rebecca W.
;
Thompson, Debora V.
; …
- In:
Journal of marketing
81
(
2017
)
1
,
pp. 103-117
Persistent link: https://www.econbiz.de/10011636864
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Online reviews of credence service providers : what do consumers evaluate, do other consumers believe the reviews, and are interventions needed?
Lantzy, Shannon
;
Hamilton, Rebecca W.
;
Chen, Yu-Jen
; …
- In:
Journal of public policy & marketing
40
(
2021
)
1
,
pp. 27-44
Persistent link: https://www.econbiz.de/10012534331
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