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~person:"Law, Rob"
~subject:"Viral marketing"
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Viral marketing
Tourismus
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E-commerce
12
Electronic Commerce
12
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Social Web
11
Social web
11
Online retailing
9
Online-Handel
9
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Law, Rob
Law, Chun Hung Roberts
16
Filieri, Raffaele
11
Tan, Yong
10
Bigné Alcañiz, J. Enrique
9
Duan, Wenjing
9
Ye, Qiang
9
Gopinath, Shyam
8
Hu, Nan
8
Kim, Jong Min
8
Loureiro, Sandra Maria Correia
8
Mariani, Marcello M.
8
Mayzlin, Dina
8
Akram, Umair
7
Dwivedi, Yogesh Kumar
7
Fan, Weiguo
7
Gu, Bin
7
Li, Hengyun
7
Liu, Yong
7
Lu, Shijie
7
Pavlou, Paul A.
7
Pelsmacker, Patrick de
7
Roy, Gobinda
7
Schweidel, David A.
7
Xie, Karen L.
7
Berger, Jonah
6
Bilgihan, Anil
6
Chen, Yubo
6
Chu, Shu-Chuan
6
Dens, Nathalie
6
Flavián Blanco, Carlos
6
Hennig-Thurau, Thorsten
6
Hong, Yili
6
Karjaluoto, Heikki
6
Li, Xinxin
6
Liang, Sai
6
Liu, Ling
6
Moe, Wendy W.
6
Munzel, Andreas
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International journal of hospitality management
2
Information and communication technologies in tourism 2013 : proceedings of the international conference in Innsbruck, Austria, January 22 - 25, 2013
1
International journal of services technology and management
1
Journal of electronic commerce research : JECR
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of travel and tourism marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Tourism management : research, policies, practice
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ECONIS (ZBW)
9
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1
Moderating effects of product heterogeneity between online word-of-mouth and hotel sales
Lu, Qi
;
Ye, Qiang
;
Law, Rob
- In:
Journal of electronic commerce research : JECR
15
(
2014
)
1
,
pp. 1-12
Persistent link: https://www.econbiz.de/10010348272
Saved in:
2
The impact of online user reviews on hotel room sales
Ye, Qiang
;
Law, Rob
;
Gu, Bin
- In:
International journal of hospitality management
28
(
2009
)
1
,
pp. 180-182
Persistent link: https://www.econbiz.de/10003799073
Saved in:
3
"Do we believe in TripAdvisor?" : examining credibility perceptions and online travelers' attitude toward using user-generated content
Ayeh, Julian K.
;
Au, Norman
;
Law, Rob
- In:
Journal of travel research : a quarterly publication of …
52
(
2013
)
4
,
pp. 437-452
Persistent link: https://www.econbiz.de/10009767236
Saved in:
4
Towards an understanding of online travellers' acceptance of consumer-generated media for travel planning : integrating technology acceptance and source credibility factors
Ayeh, Julian K.
;
Au, Norman
;
Law, Rob
- In:
Information and communication technologies in tourism …
,
(pp. 254-267)
.
2013
Persistent link: https://www.econbiz.de/10009755620
Saved in:
5
The influence of hotel price on perceived service quality and value in e-tourism : an empirical investigation based on online traveler reviews
Ye, Qiang
;
Li, Huiying
;
Wang, Zhisheng
;
Law, Rob
- In:
Journal of hospitality & tourism research : JHTR ; the …
38
(
2014
)
1
,
pp. 23-39
Persistent link: https://www.econbiz.de/10010252159
Saved in:
6
The impact of e-word-of-mouth on the online popularity of restaurants : a comparison of consumer reviews and editor reviews
Zhang, Ziqiong
;
Ye, Qiang
;
Law, Rob
;
Yijun, Li
- In:
International journal of hospitality management
29
(
2010
)
4
,
pp. 694-700
Persistent link: https://www.econbiz.de/10008758172
Saved in:
7
Helpful reviewers in TripAdvisor, an online travel community
Lee, Hee Andy
;
Law, Rob
;
Murphy, Jamie
- In:
Journal of travel and tourism marketing
28
(
2011
)
7/8
,
pp. 675-688
Persistent link: https://www.econbiz.de/10009411378
Saved in:
8
A behavioral analysis of web sharers and browsers in Hong Kong using targeted association rule mining
Rong, Jia
;
Vu, Huy Quan
;
Law, Rob
;
Li, Gang
- In:
Tourism management : research, policies, practice
33
(
2012
)
4
,
pp. 731-740
Persistent link: https://www.econbiz.de/10009510098
Saved in:
9
Feature extraction of travel destinations from online Chinese-language customer reviews
Ye, Qiang
;
Law, Rob
;
Li, Shi
;
Yijun, Li
- In:
International journal of services technology and management
15
(
2011
)
1/2
,
pp. 106-118
Persistent link: https://www.econbiz.de/10008986875
Saved in:
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