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~person:"Peter, Jerome Paul"
~type_genre:"Amtsdruckschrift"
~type_genre:"Textbook"
~type_genre:"Thesis"
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14
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Peter, Jerome Paul
Kotler, Philip
49
Bruhn, Manfred
33
Armstrong, Gary
26
Meffert, Heribert
24
Kerin, Roger A.
19
Pepels, Werner
19
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16
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16
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15
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13
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12
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11
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10
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10
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10
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9
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9
Solomon, Michael R.
9
Tomczak, Torsten
9
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8
Stuart, Elnora W.
8
Weis, Hans Christian
8
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7
Esch, Franz-Rudolf
7
Freyer, Walter
7
Hair, Joseph F.
7
Lamb, Charles W.
7
Marshall, Greg W.
7
McDaniel, Carl D.
7
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6
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6
Fuchs, Wolfgang
6
Garalis, Algirdas
6
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6
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McGraw-Hill/Irwin series in marketing
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ECONIS (ZBW)
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1
Marketing
management : knowledge and skills ; text, analysis, cases, plans
Peter, Jerome Paul
;
Donnelly, James H.
-
1992
-
3. ed.
Persistent link: https://www.econbiz.de/10000842350
Saved in:
2
Consumer behavior and
marketing
strategy
Peter, Jerome Paul
;
Olson, Jerry C.
-
1993
-
3. ed
Persistent link: https://www.econbiz.de/10000856651
Saved in:
3
A preface to
marketing
management
Peter, Jerome Paul
;
Donnelly, James H.
-
2015
-
14. ed.
Persistent link: https://www.econbiz.de/10010339514
Saved in:
4
Marketing
management : knowledge and skills
Peter, Jerome Paul
(
contributor
); …
-
2004
-
7. ed
Persistent link: https://www.econbiz.de/10001738690
Saved in:
5
A preface to
marketing
management
Peter, Jerome Paul
;
Donnelly, James H.
-
2006
-
10. ed
Persistent link: https://www.econbiz.de/10002454915
Saved in:
6
Consumer behavior &
marketing
strategy
Peter, Jerome Paul
;
Olson, Jerry C.
-
2010
-
9. ed.
Persistent link: https://www.econbiz.de/10003881387
Saved in:
7
A preface to
marketing
management
Peter, Jerome Paul
;
Donnelly, James H.
-
2011
-
12. ed., [internat. student ed.]
Persistent link: https://www.econbiz.de/10003895933
Saved in:
8
Marketing
management : knowledge and skills
Peter, Jerome Paul
;
Donnelly, James H.
-
2011
-
10. ed.
Persistent link: https://www.econbiz.de/10008669176
Saved in:
9
A preface to
marketing
management
Peter, Jerome Paul
;
Donnelly, James H.
-
2013
-
13. ed
Persistent link: https://www.econbiz.de/10009512077
Saved in:
10
Marketing
management : knowledge and skills
Peter, Jerome Paul
;
Donnelly, James H.
-
2013
-
11. ed., internat. student ed.
Persistent link: https://www.econbiz.de/10009678469
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