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Managing services marketing :...
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Dienstleistungsmarketing
5
Services marketing
5
Beschwerdemanagement
4
Complaint management
4
Dienstleistungsqualität
4
Service quality
4
Dienstleistungssektor
3
Service industry
3
Beziehungsmarketing
2
Customer satisfaction
2
Customer service
2
Kundenservice
2
Kundenzufriedenheit
2
Personalauswahl
2
Personalbeschaffung
2
Personnel selection
2
Recruitment
2
Relationship marketing
2
Service recovery
2
USA
2
United States
2
B-to-B-Marketing
1
Befragung
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Bewertung
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Business start-up
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Business-to-business marketing
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Conjoint analysis
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Conjoint-Analyse
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Consumer behaviour
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Corporate disclosure
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Customer delight
1
Dependability and safety instrument
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Dienstleistung
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Disclosure
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Diversity Management
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Diversity management
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E-commerce
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Electronic Commerce
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Hoffman, K. Douglas
10
Bateson, John E. G.
9
Gonzalez, Gabriel R.
3
Wirtz, Jochen
3
Burke, Eugene
2
Ingram, Thomas N.
2
Vaughan, Carly
2
Barnes, Donald C.
1
Berry, Christopher
1
Berry, Leonard L.
1
Bitner, Mary Jo
1
Boulding, William
1
Bowen, David E.
1
Brown, Stephen Walter
1
Burke, Eugene F.
1
Chase, Richard B.
1
Chung-Herrera, Beth G.
1
Collier, Joel E.
1
Czinkota, Michael R.
1
Dickson, Peter R.
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Dunne, Patrick M.
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Edvardsson, Bo
1
Fisk, Raymond P.
1
Galbreath, Jeremy
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Griffin, Abbie
1
Grönroos, Christian
1
Hoffman, Kenneth Douglas
1
Howe, Vince
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Kelley, Scott W.
1
Kenyon, Alexandra K.
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LaForge, Raymond W.
1
Parasuraman, A.
1
Reibstein, David
1
Rotalsky, Holly M.
1
Schneider, Benjamin
1
Vaughan, Carly J.
1
Wood, Emma H.
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The journal of services marketing
3
Fundamentals of marketing research ; Vol. 6
1
Harvard business review : HBR
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of electronic customer relationship management : IJECRM
1
Journal of business research : JBR
1
Journal of service management
1
Managing service quality : MSQ ; an international journal
1
Organizational dynamics : a quarterly review of organizational behavior for professional managers
1
The journal of personal selling & sales management : JPSSM
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ECONIS (ZBW)
Other ZBW resources
10
USB Cologne (EcoSocSci)
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RePEc
4
OLC EcoSci
2
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Services marketing : concepts, strategies & cases
Hoffman, K. Douglas
;
Bateson, John E. G.
-
2006
-
3. ed., international student ed.
Persistent link: https://www.econbiz.de/10003390097
Saved in:
2
Services marketing : concepts, strategies & cases
Hoffman, K. Douglas
;
Bateson, John E. G.
-
2017
-
Fifth edition
Persistent link: https://www.econbiz.de/10011861854
Saved in:
3
Learning from the pioneering founders of the service research field
Bowen, David E.
;
Fisk, Raymond P.
;
Bateson, John E. G.
; …
- In:
Journal of service management
34
(
2023
)
4
,
pp. 605-630
Persistent link: https://www.econbiz.de/10014338196
Saved in:
4
When hiring, first test, and then interview
Bateson, John E. G.
;
Wirtz, Jochen
;
Burke, Eugene
; …
- In:
Harvard business review : HBR
91
(
2013
)
11
,
pp. 34
Persistent link: https://www.econbiz.de/10010196177
Saved in:
5
Psychometric sifting to effeciently select the right service employees
Bateson, John E. G.
;
Wirtz, Jochen
;
Burke, Eugene
; …
- In:
Managing service quality : MSQ ; an international journal
24
(
2014
)
5
,
pp. 418-433
Persistent link: https://www.econbiz.de/10010422332
Saved in:
6
Services marketing : concepts, strategies and cases
Hoffman, Kenneth Douglas
;
Bateson, John E. G.
;
Wood, Emma H.
-
2009
Persistent link: https://www.econbiz.de/10009012568
Saved in:
7
Sifting to efficiently select the right service employees
Bateson, John E. G.
;
Wirtz, Jochen
;
Burke, Eugene F.
; …
- In:
Organizational dynamics : a quarterly review of …
43
(
2014
)
4
,
pp. 312-320
Persistent link: https://www.econbiz.de/10010465725
Saved in:
8
Building hope : leadership in the nonprofit world
Bateson, John E. G.
-
2008
-
1. publ.
Persistent link: https://www.econbiz.de/10003527153
Saved in:
9
Conjoint analysis reliability : empirical findings
Reibstein, David
;
Bateson, John E. G.
;
Boulding, William
-
2007
Persistent link: https://www.econbiz.de/10003541600
Saved in:
10
Communicating intent : effects of employer-controlled tipping strategy disclosures on tip amount and firm evaluations
Berry, Christopher
;
Hoffman, K. Douglas
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014293945
Saved in:
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