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Public relations in Australasia : friendly rivalry, cultural diversity, and global focus

Motion, Judy; Leitch, Shirley; Cliffe, Simon - In: The global public relations handbook : theory, …, (pp. 101-121). 2009

Persistent link: https://www.econbiz.de/10003949794

A provocation : thinking the "social" into corporate social responsibility

Leitch, Shirley; Motion, Judy - In: The handbook of communication and corporate social …, (pp. 505-515). 2011

Persistent link: https://www.econbiz.de/10009235275

A public relations framework for indigenous engagement

Motion, Judy; Haar, Jarrod; Leitch, Shirley - In: Culture and public relations : links and implications, (pp. 54-66). 2012

Persistent link: https://www.econbiz.de/10009561514

Risk communication and biotechnology : a discourse perspective

Leitch, Shirley; Motion, Judy - In: Handbook of risk and crisis communication, (pp. 560-575). 2009

Persistent link: https://www.econbiz.de/10003771530

On Foucault : a toolbox for public relations

Motion, Judy; Leitch, Shirley - In: Public relations and social theory : key figures and …, (pp. 83-102). 2009

Persistent link: https://www.econbiz.de/10003851806

Retooling the corporate brand : a Foucauldian perspective on normalisation and differentiation

Leitch, Shirley; Motion, Judy - In: The journal of brand management : an international journal 15 (2007/08) 1, pp. 71-80

Persistent link: https://www.econbiz.de/10003541622

Social media and public relations : fake friends and powerful publics

Motion, Judy; Heath, Robert L.; Leitch, Shirley - 2016

1. Identify the problems : social media and public relations -- 2. "Don't do anything stupid" : social media affordances, policies, and governance agendas -- 3. Create yourself : corporate identity for interconnected publics -- 4. Speak the truth : transparency, power/knowledge, and authenticity...

Persistent link: https://www.econbiz.de/10013180102

The benefits of manufacturer brands to retailers

Glynn, Mark S.; Brodie, Roderick J.; Motion, Judy - In: European journal of marketing : EJM 46 (2012) 9, pp. 1127-1149

Persistent link: https://www.econbiz.de/10009661673

Bringing marketing into nonprofit organisations : a managerial nightmare!

Chad, Paul; Kyriazis, Elias; Motion, Judy - In: Australasian marketing journal 22 (2014) 4, pp. 342-349

Persistent link: https://www.econbiz.de/10010472718

A praxis framework for implementing market orientation into charities

Chad, Paul; Motion, Judy; Kyriazis, Elias - In: Journal of nonprofit & public sector marketing 25 (2013) 1, pp. 28-55

Persistent link: https://www.econbiz.de/10009738228