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Low socioeconomic class and consumer complexity expectations for new product technology
Trujillo, Carlos A.; Barrios, Andrés; Camacho, Sonia M.; … - In: Journal of business research : JBR 63 (2010) 6, pp. 538-547
Persistent link: https://www.econbiz.de/10003982072
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Book essay on Flemming Hansen and Sverre Riis Christensen (2007), Emotions, advertising and consumer choice
Trujillo, Carlos A. - In: Journal of business research : JBR 61 (2008) 9, pp. 982-985
Persistent link: https://www.econbiz.de/10003732092
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"Your life when you've got everything is different" : forced transformations and consumption practices
Barrios, Andrés; Piacentini, Maria; Salciuviene, Laura - 2012
Persistent link: https://www.econbiz.de/10009768165
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The contextual value of social capital for subsistence entrepreneur mobility
Barrios, Andrés; Blocker, Christopher P. - In: Journal of public policy & marketing : JPP & M ; an … 34 (2015) 2, pp. 272-286
Persistent link: https://www.econbiz.de/10011414212
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The transformative value of a service experience
Blocker, Christopher P.; Barrios, Andrés - In: Journal of service research : JSR 18 (2015) 3, pp. 265-283
Persistent link: https://www.econbiz.de/10011336512
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Marketing as a means to transformative social conflict resolution : lessons from transitioning war economies and the Colombian coffee marketing system
Barrios, Andrés; Valck, Kristine de; Shultz, Clifford J.; … - In: Journal of public policy & marketing : JPP & M ; an … 35 (2016) 2, pp. 185-197
Persistent link: https://www.econbiz.de/10011618666
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Getting the sustainability message across : an endorsed Colombian environmental cinematographic strategy
Barrios, Andrés; Wilson, Bradley; Arias, Claudia - In: International journal of advertising : the quarterly … 36 (2017) 6, pp. 910-927
Persistent link: https://www.econbiz.de/10011859144
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The global refugee crisis : pathway for a more humanitarian solution
Shultz, Clifford J.; Barrios, Andrés; Krasnikov, … - In: Journal of macromarketing 40 (2020) 1, pp. 128-143
Persistent link: https://www.econbiz.de/10012159172
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Valuing less and guarding more : consumption stewardship in restricted contexts
Barrios, Andrés; Blocker, Christopher P.; Upadhyaya, Shikha - In: International journal of consumer studies 47 (2023) 1, pp. 216-231
Persistent link: https://www.econbiz.de/10014248819
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Service encounter and value co-creation in fundraising activities at the NPO sector
Klafke, Renata; Barrios, Andrés; Didonet, Simone Regina - In: The journal of services marketing 37 (2023) 7, pp. 851-861
Persistent link: https://www.econbiz.de/10014333402