//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~source:"econis"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Delineating the outcomes of sp...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Greece
3
Griechenland
3
Sportmarketing
3
Sports marketing
3
Consumer behaviour
2
Ereignisstudie
2
Event study
2
Financial services
2
Finanzdienstleistung
2
Konsumentenverhalten
2
Marketing management
2
Marketingmanagement
2
Sponsoring
2
Sponsorship
2
Sport
2
Sport organization
2
Sportorganisation
2
Sports
2
Advertising effects
1
Apology
1
Asia-Pacific region
1
Asiatisch-pazifischer Raum
1
Austerity measures
1
Ball game
1
Ballsport
1
Beschwerdemanagement
1
Beziehungsmarketing
1
Brand image
1
Brand management
1
Business cycle
1
Classification
1
Complaint management
1
Confidence
1
Customer satisfaction
1
Customers
1
Dienstleistungsqualität
1
Elite
1
Explanation
1
Failure severity
1
Firm performance
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
11
Type of publication (narrower categories)
All
Article in journal
11
Aufsatz in Zeitschrift
11
Systematic review
1
Übersichtsarbeit
1
Language
All
English
11
Author
All
Tsiotsou, Rodoula
8
Alexandris, Konstantinos
3
Ratten, Vanessa
2
Brgoch, Shea
1
Giannoulakis, Chrysostomos
1
Ishaq, Muhammad Ishtiaq
1
Lalountas, Dionysis Antonios
1
Onofrei, Andra
1
Papadimitriou, Dimitra
1
Psychogios, Alexandros G.
1
Raza, Ali
1
Sarfraz, Muhammad
1
more ...
less ...
Published in...
All
Applied financial economics letters
1
Asia Pacific journal of marketing and logistics
1
European Sport management quarterly : ESMQ
1
International journal of bank marketing
1
International journal of learning and intellectual capital : IJLIC
1
International journal of risk assessment and management : IJRAM
1
International journal of sport management and marketing : IJSMM
1
Journal of targeting, measurement and analysis for marketing
1
Marketing intelligence & planning
1
The journal of business & industrial marketing
1
The journal of services marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
Other ZBW resources
14
OLC EcoSci
11
RePEc
4
Showing
1
-
10
of
11
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Exploring the role of motivation on the development of sport involvement
Alexandris, Konstantinos
- In:
International journal of sport management and marketing …
12
(
2012
)
1/2
,
pp. 57-72
Persistent link: https://www.econbiz.de/10009707202
Saved in:
2
An integrated taxonomy of consumers of financial services : the role of perceived risk, effort and involvement
Tsiotsou, Rodoula
- In:
International journal of risk assessment and management …
9
(
2008
)
1/2
,
pp. 135-147
Persistent link: https://www.econbiz.de/10003741205
Saved in:
3
Developing a scale for measuring the personality of sport teams
Tsiotsou, Rodoula
- In:
The journal of services marketing
26
(
2012
)
4
,
pp. 238-252
Persistent link: https://www.econbiz.de/10009581950
Saved in:
4
An empirically based typology of intercollegiate athletic donors: high and low motivation scenarios
Tsiotsou, Rodoula
- In:
Journal of targeting, measurement and analysis for marketing
15
(
2007
)
2
,
pp. 79-92
Persistent link: https://www.econbiz.de/10003482530
Saved in:
5
A stakeholder approach to international and national sport sponsorship
Tsiotsou, Rodoula
- In:
The journal of business & industrial marketing
26
(
2011
)
8
,
pp. 557-565
Persistent link: https://www.econbiz.de/10009410781
Saved in:
6
Addressing individual and organisational factors influencing middle managers' synthesising role in knowledge creation and diffusion
Psychogios, Alexandros G.
;
Alexandris, Konstantinos
; …
- In:
International journal of learning and intellectual …
5
(
2008
)
2
,
pp. 208-222
Persistent link: https://www.econbiz.de/10003771675
Saved in:
7
Impact of austerity measures on National Sport Federations : evidence from Greece
Giannoulakis, Chrysostomos
;
Papadimitriou, Dimitra
; …
- In:
European Sport management quarterly : ESMQ
17
(
2017
)
1
,
pp. 75-97
Persistent link: https://www.econbiz.de/10011740326
Saved in:
8
Applying event study analysis to assess the impact of marketing communication strategies : the case of sponsorship
Tsiotsou, Rodoula
;
Lalountas, Dionysis Antonios
- In:
Applied financial economics letters
1
(
2005
)
4
,
pp. 259-262
Persistent link: https://www.econbiz.de/10003016833
Saved in:
9
Future research directions in tourism marketing
Tsiotsou, Rodoula
;
Ratten, Vanessa
- In:
Marketing intelligence & planning
28
(
2010
)
4
,
pp. 533-544
Persistent link: https://www.econbiz.de/10008652204
Saved in:
10
Guest editorial: Global sports marketing : current trends and future developments in the Asia Pacific
Ratten, Vanessa
;
Tsiotsou, Rodoula
- In:
Asia Pacific journal of marketing and logistics
22
(
2010
)
1
,
pp. 5-7
Persistent link: https://www.econbiz.de/10003943665
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->