//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~source:"econis"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The impact of corporate social...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
41
Konsumentenverhalten
41
Brand image
26
Markenimage
26
Brand management
25
Markenführung
25
Brand
21
Markenartikel
21
Luxury goods
19
Luxusgüter
19
Beziehungsmarketing
8
Relationship marketing
8
Arbeitsverhalten
7
Corporate Social Responsibility
7
Corporate social responsibility
7
Emotion
7
Marketing
7
Work behaviour
7
Brand loyalty
6
France
6
Frankreich
6
Markentreue
6
Comparison
5
Luxury
5
Theorie
5
Theory
5
Vergleich
5
Advertising effects
4
Arbeitszufriedenheit
4
Business ethics
4
Designation of origin
4
Employee retention
4
Führungsstil
4
Großbritannien
4
Herkunftsbezeichnung
4
Job satisfaction
4
Leadership style
4
Marketing management
4
Marketingmanagement
4
Mitarbeiterbindung
4
more ...
less ...
Online availability
All
Undetermined
49
Free
3
Type of publication
All
Article
80
Book / Working Paper
7
Type of publication (narrower categories)
All
Article in journal
75
Aufsatz in Zeitschrift
75
Aufsatz im Buch
5
Book section
5
Aufsatzsammlung
1
Conference paper
1
Konferenzbeitrag
1
more ...
less ...
Language
All
English
77
French
10
Author
All
Valette-Florence, Pierre
52
Merunka, Dwight
24
Farooq, Omer
12
Barnier, Virginie de
7
Kapferer, Jean-Noël
6
Farooq, Mariam
5
Mazodier, Marc
4
Albert, Noel
3
Chandon, Jean-Louis
3
Kahle, Lynn R.
3
Laurent, Gilles
3
Payaud, Marielle A.
3
Qasim, Neelam
3
Albert, Noël
2
Ambroise, Laure
2
Arshad, Muhammad
2
Arshad, Muhammad Rizwan
2
Ashraf, Rohail
2
Cova, Véronique
2
Falcy, Sandrine
2
Ferrand, Alain
2
Huaman-Ramirez, Richard
2
Kessous, Aurélie
2
Pecot, Fabien
2
Raoof, Rabeeya
2
Sultana, Naheed
2
Valette-Florence, Rita
2
Zhang, Mohua
2
Akram, Aneela
1
Akram, Muhammad Shakaib
1
Akrout, Houcine
1
Albaum, Gerald S.
1
Albert, Noe͏̈l
1
Arain, Ghulam Ali
1
Assaf, Cynthia
1
BECHEUR, Imène
1
Bartikowski, Boris
1
Basso, Frédéric
1
Becheur, Imène
1
Bocco, Bertrand Sogbossi
1
more ...
less ...
Published in...
All
Journal of business research : JBR
25
Global business and organizational excellence : a review of research & best practices
5
The journal of brand management : an international journal
5
Economies et sociétés : cahiers de l'ISMEA
3
Recherche et applications en marketing : RAM
3
Cahiers de l'ISMEA / SG, Série "Sciences de gestion"
2
International marketing review
2
Journal of business ethics : JOBE
2
Psychology & marketing
2
Recherche et applications en marketing
2
The journal of product & brand management
2
Academy of Management journal : AMJ
1
Asia Pacific journal of marketing and logistics
1
Cahiers de l'ISMEA / SG, Série Sciences de gestion
1
Career development international : the journal for executive, consultants, academics and individuals
1
Collection Business science institute / Fondamentaux du DBA
1
Consumer brand relationships : meaning, measuring, managing
1
Delivering value in turbulent times : AMA Summer Educators' Conference 2011 ; AMA educators' proceedings Volume 22 ; San Francisco, California, USA, 5 - 7 August 2011
1
Euromed Marseille Working Paper
1
European management journal
1
Gender in management : an international journal
1
International journal of emerging markets
1
Journal of business-to-business marketing
1
Journal of consumer behaviour : an international research review
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of marketing theory and practice
1
Journal of retailing and consumer services
1
Journal of sport management : the official journal of the North American Society of Sport Management
1
Journal of strategic marketing
1
Journal of strategy and management
1
Journal of the Academy of Marketing Science
1
Leadership & organization development journal
1
Luxury marketing : a challenge for theory and practice
1
Management decision
1
Marketing and multicultural diversity
1
Marketing intelligence & planning
1
Qualitative market research : an international journal
1
Research in international business and finance
1
Revue française de gestion : hommes et techniques
1
Sciences de gestion
1
more ...
less ...
Source
All
ECONIS (ZBW)
Other ZBW resources
31
OLC EcoSci
29
RePEc
24
USB Cologne (EcoSocSci)
3
Showing
1
-
10
of
87
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
La personnalité de la marque : bilan et perspectives
Ferrandi, Jean-Marc
;
Merunka, Dwight
;
Valette-Florence, …
- In:
Revue française de gestion : hommes et techniques
29
(
2003
)
145
,
pp. 145-162
Persistent link: https://www.econbiz.de/10001979843
Saved in:
2
Brand passion : antecedents and consequences
Albert, Noel
;
Merunka, Dwight
;
Valette-Florence, Pierre
- In:
Journal of business research : JBR
66
(
2013
)
7
,
pp. 904-909
Persistent link: https://www.econbiz.de/10009756861
Saved in:
3
When consumers love their brands : exploring the concept and its dimensions
Albert, Noe͏̈l
;
Merunka, Dwight
;
Valette-Florence, Pierre
- In:
Journal of business research : JBR
61
(
2008
)
10
,
pp. 1062-1075
Persistent link: https://www.econbiz.de/10003766348
Saved in:
4
The impact of brand personality and sales promotions on brand equity
Valette-Florence, Pierre
;
Guizani, Haythem
;
Merunka, Dwight
- In:
Journal of business research : JBR
64
(
2011
)
1
,
pp. 24-28
Persistent link: https://www.econbiz.de/10008806366
Saved in:
5
Valeurs et marketing : origine historique, spécificités et champs d'application
Valette-Florence, Pierre
-
1989
Persistent link: https://www.econbiz.de/10001090043
Saved in:
6
Editorial: Luxury and counterfeiting : issues, challenges and prospects
Valette-Florence, Pierre
- In:
The journal of brand management : an international journal
19
(
2011/12
)
7
,
pp. 541-543
Persistent link: https://www.econbiz.de/10009568328
Saved in:
7
Comparaison des systèmes de valeurs et des styles de temps : une étude exploratoire
Valette-Florence, Pierre
-
1995
Persistent link: https://www.econbiz.de/10001334077
Saved in:
8
Une approche causale du comportement d'achat innovateur
Valette-Florence, Pierre
-
1993
Persistent link: https://www.econbiz.de/10001156920
Saved in:
9
Luxury is still alive and well : a spotlight on its multifaceted components
Michel, Géraldine
;
Stathopoulou, Anastasia
; …
- In:
Journal of business research : JBR
153
(
2022
),
pp. 276-284
Persistent link: https://www.econbiz.de/10013534085
Saved in:
10
Global corporate reputation : a projective qualitative approach from a customer perspective
Youness, Chebli
;
Valette-Florence, Pierre
;
Assaf, Cynthia
- In:
Qualitative market research : an international journal
27
(
2024
)
1
,
pp. 108-128
Persistent link: https://www.econbiz.de/10015324633
Saved in:
1
2
3
4
5
6
7
8
9
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->