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Price consciousness and purchase intentions for new food products : the moderating effect of product category knowledge when price is unknown
Hansen, Håvard - In: Journal of food products marketing 19 (2013) 4, pp. 237-246
Persistent link: https://www.econbiz.de/10009786468
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Informational cascades, herding bias, and food taste evaluations
Hansen, Håvard - In: Journal of food products marketing 20 (2014) 1, pp. 1-16
Persistent link: https://www.econbiz.de/10010355148
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Optimum stimulation level and consumer attitudes toward time share second homes
Hansen, Håvard; Mehmetoglu, Mehmet - In: Journal of vacation marketing : an international journal 15 (2009) 4, pp. 335-347
Persistent link: https://www.econbiz.de/10003905427
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Consumer behaviour : a European outlook
Schiffman, Leon G.; Kanuk, Leslie Lazar; Hansen, Håvard - 2012 - 2. ed.
Persistent link: https://www.econbiz.de/10009315452
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Extrinsic cues and consumer judgments of food product introductions : the case of Pangasius in Norway
Hansen, Håvard; Sallis, James - In: Journal of food products marketing 17 (2011) 5, pp. 536-551
Persistent link: https://www.econbiz.de/10009427381
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The moderating effects of need for cognition on drivers of customer loyalty
Hansen, Håvard; Samuelsen, Bendik M.; Sallis, James E. - In: European journal of marketing : EJM 47 (2013) 8, pp. 1157-1176
Persistent link: https://www.econbiz.de/10009786600
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"What will 'they' think?" : marketing leakage to undesired audiences and the third-person effect
Dahlén, Micael; Sjödin, Henrik; Thorbjørnsen, Helge; … - In: European journal of marketing : EJM 47 (2013) 11/12, pp. 1825-1840
Persistent link: https://www.econbiz.de/10010205976
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Extrinsic cues and the evaluation of political candidates
Bjerke, Rune; Hansen, Håvard - In: Journal of promotion management : JPM 18 (2012) 4, pp. 458-473
Persistent link: https://www.econbiz.de/10009678851
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Consumer intentions to buy front-of-pack nutrition labeled food products : the moderating effects of personality differences
Onozaka, Yuko; Melbye, Elisabeth Lind; Skuland, Aase Vorre - In: Journal of food products marketing 20 (2014) 4, pp. 390-407
Persistent link: https://www.econbiz.de/10010399870
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What if you stop and think about it? : nutrition logos and product selection behavior
Onozaka, Yuko; Melbye, Elisabeth Lind; Hansen, Håvard - In: Journal of international food & agribusiness marketing … 26 (2014) 2, pp. 140-153
Persistent link: https://www.econbiz.de/10010358886