//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~source:"econis"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Connecting the dots of custome...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
26
Konsumentenverhalten
26
Beziehungsmarketing
24
Relationship marketing
24
Brand image
14
Brand management
14
Markenführung
14
Markenimage
14
Brand
10
KMU
10
Markenartikel
10
SME
10
Malaysia
8
Customer satisfaction
7
Kundenzufriedenheit
7
Confidence
6
Vertrauen
6
Dienstleistungsqualität
5
Firm performance
5
Knowledge management
5
Pakistan
5
Quality management
5
Qualitätsmanagement
5
Service quality
5
Unternehmenserfolg
5
Wissensmanagement
5
Industrie
4
Innovation
4
Innovation adoption
4
Innovationsakzeptanz
4
Manufacturing industries
4
New product development
4
Performance measurement
4
Performance-Messung
4
Produktentwicklung
4
Social Web
4
Social web
4
Brand loyalty
3
Call centre
3
Callcenter
3
more ...
less ...
Online availability
All
Undetermined
23
Free
15
CC license
2
Type of publication
All
Article
33
Book / Working Paper
12
Type of publication (narrower categories)
All
Article in journal
32
Aufsatz in Zeitschrift
32
Aufsatz im Buch
1
Book section
1
Graue Literatur
1
Non-commercial literature
1
Language
All
English
45
Author
All
Mokhtar, Sany Sanuri Mohd
20
Farhat, Kashif
17
Aslam, Wajeeha
12
Md. Salleh, Salniza
8
Arif, Imtiaz
7
Salimon, Maruf Gbadebo
5
Abdullateef, Aliyu Olayemi
4
Nagwan AlQershi
4
Ong, Chuan Huat
4
Salniza Md. Salleh
4
Zien Yusoff, Rushami
4
Abas, Zakaria Bin
3
Alkhawaldeh, Abdelbaset
3
Bin Yusoff, Rushami Zien
3
Halim, Fairol
3
Yusr, Maha Mohammed
3
Ali, Mazhar
2
Ham, Marija
2
Olanrewaju Kareem
2
Selvan Perumal
2
Adeleke, Adekunle Qudus
1
Ahmad, Ayaz
1
Ahmad, Norzieiriani bt.
1
AlDoghan, Mohammed
1
Bamgbade, Jibril Adewale
1
Bin Masrom, Md Asrul Nasid
1
Ejaz, Laraib
1
Fakhrul Anwar Zainol
1
Goi, Chai Lee
1
Hamid, Norhadilah Binti Abdul
1
Hasfizani Ariffin
1
Hasnizam Shaari
1
Iqbal, Naveed
1
Kardi, Nordin
1
Khursheed, Marium
1
Mohsin Altaf
1
Nur Adiana Hiau Abdullah
1
Othman, Abdul Rahim
1
Perumal, Selvan
1
Phoon Lee Yong
1
more ...
less ...
Published in...
All
Business strategy series
2
International journal of business innovation and research : IJBIR
2
Journal of internet commerce
2
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
2
International journal of applied management science
1
International journal of business and systems research : IJBSR
1
International journal of business environment : IJBE
1
International journal of business excellence : IJBEX
1
International journal of business information systems : IJBIS
1
International journal of electronic customer relationship management : IJECRM
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of green economics : IJGE
1
International journal of innovation science
1
International journal of quality & reliability management
1
International journal of services technology and management : IJSTM
1
Journal of Islamic marketing : JIMA
1
Journal of intellectual capital
1
Journal of marketing for higher education
1
Journal of open innovation : technology, market, and complexity
1
Journal of science and technology policy management : JSTPM
1
Management : journal of contemporary management issues
1
Market : review for marketing theory and practice
1
Marketing Communications and Brand Development in Emerging Markets Volume II : Insights for a Changing World
1
Organizations and markets in emerging economies
1
Pakistan journal of commerce and social sciences
1
Review of economics and development studies
1
The TQM journal : the international review of organizational improvement
1
The international journal of bank marketing : IJBM
1
The international journal of productivity and performance management
1
more ...
less ...
Source
All
ECONIS (ZBW)
Other ZBW resources
11
OLC EcoSci
4
EconStor
3
RePEc
1
Showing
1
-
10
of
45
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Role of brand experience and brand affect in creating brand engagement : a case of higher education institutions (HEIs)
Farhat, Kashif
;
Mokhtar, Sany Sanuri Mohd
;
Salniza Md. …
- In:
Journal of marketing for higher education
31
(
2021
)
1
,
pp. 107-135
Persistent link: https://www.econbiz.de/10012549781
Saved in:
2
Does customer relationship management influence call centre quality performance? : an empirical industry analysis
Abdullateef, Aliyu Olayemi
;
Salniza Md. Salleh
- In:
Total quality management & business excellence : an …
24
(
2013
)
9
,
pp. 1035-1045
Persistent link: https://www.econbiz.de/10009793761
Saved in:
3
Millennials alumni and donor behaviour : an insight from management-based university in Malaysia
Hasnizam Shaari
;
Phoon Lee Yong
;
Salniza Md. Salleh
; …
- In:
International journal of applied management science
11
(
2019
)
4
,
pp. 352-369
Persistent link: https://www.econbiz.de/10012160433
Saved in:
4
Brand-centered human resource practices and brand citizenship behavior : the notion to develop competitive advantage
Rehman, Asad Ur
;
Salniza Md. Salleh
;
Ahmad, Norzieiriani bt.
- In:
Review of economics and development studies
5
(
2019
)
2
,
pp. 333-342
Persistent link: https://www.econbiz.de/10012053711
Saved in:
5
Beyond social media engagement : holistic digital engagement and a social identity perspective
Farhat, Kashif
;
Aslam, Wajeeha
;
Mokhtar, Sany Sanuri Mohd
- In:
Journal of internet commerce
20
(
2021
)
3
,
pp. 319-354
Persistent link: https://www.econbiz.de/10012549664
Saved in:
6
A forgotten tale of lurking engagement and social media-based brand communities
Farhat, Kashif
;
Aslam, Wajeeha
;
Mokhtar, Sany Sanuri Mohd
; …
- In:
Journal of internet commerce
22
(
2023
)
2
,
pp. 189-223
Persistent link: https://www.econbiz.de/10014288099
Saved in:
7
The effects of customer focus on new product performance
Mokhtar, Sany Sanuri Mohd
- In:
Business strategy series
14
(
2013
)
2/3
,
pp. 67-71
Persistent link: https://www.econbiz.de/10009759360
Saved in:
8
The impact of customer knowledge management, TQM and marketing capabilities on product innovation performance of Malaysian SMEs : an empirical study
Yusr, Maha Mohammed
;
Mokhtar, Sany Sanuri Mohd
;
Selvan …
- In:
International journal of innovation science
14
(
2022
)
2
,
pp. 316-338
Persistent link: https://www.econbiz.de/10013286767
Saved in:
9
The influence of top management commitment, process quality management and quality design on new product performance: a case of Malaysian manufacturers
Mokhtar, Sany Sanuri Mohd
;
Bin Yusoff, Rushami Zien
- In:
Total quality management & business excellence : an …
21
(
2010
)
3/4
,
pp. 291-300
Persistent link: https://www.econbiz.de/10003979781
Saved in:
10
Sustaining a quality management system : process, issues and challenges
Mokhtar, Sany Sanuri Mohd
;
Nur Adiana Hiau Abdullah
; …
- In:
Business strategy series
14
(
2013
)
4
,
pp. 123-130
Persistent link: https://www.econbiz.de/10010197582
Saved in:
1
2
3
4
5
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->