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1
Interacting with chatbots : message type and consumers' control
Whang, Jeong Bin
;
Song, Ji Hee
;
Lee, Jong-Ho
;
Choi, Boreum
- In:
Journal of business research : JBR
153
(
2022
),
pp. 309-318
Persistent link: https://www.econbiz.de/10013534034
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2
The effect of Augmented Reality on purchase intention of beauty products : the roles of consumers’ control
Whang, Jeong Bin
;
Song, Ji Hee
;
Choi, Boreum
;
Lee, Jong-Ho
- In:
Journal of business research : JBR
133
(
2021
),
pp. 275-284
Persistent link: https://www.econbiz.de/10012590269
Saved in:
3
Two important strategies to attenuate consumer purchase hesitation
Whang, Jeong Bin
;
Song, Ji Hee
;
Lee, Jong-Ho
- In:
International journal of advertising : the review of …
43
(
2024
)
5
,
pp. 824-846
Persistent link: https://www.econbiz.de/10014551073
Saved in:
4
The effectiveness of AI salesperson vs. human salesperson across the buyer-seller relationship stages
Chang, Woojung
- In:
Journal of business research : JBR
148
(
2022
),
pp. 241-251
Persistent link: https://www.econbiz.de/10013325475
Saved in:
5
The joint effects of customer participation in various new product development stages
Chang, Woojung
- In:
European management journal
37
(
2019
)
3
,
pp. 259-268
Persistent link: https://www.econbiz.de/10012063163
Saved in:
6
How does CRM technology transform into organizational performance? : a mediating role of marketing capability
Chang, Woojung
;
Park, Jeong Eun
;
Chaiy, Seoil
- In:
Journal of business research : JBR
63
(
2010
)
8
,
pp. 849-855
Persistent link: https://www.econbiz.de/10008647688
Saved in:
7
Differential mediating effects of radical and incremental innovation on market orientation-performance relationship : a meta-analysis
Chang, Woojung
;
Franke, George R.
;
Butler, Timothy D.
; …
- In:
Journal of marketing theory and practice
22
(
2014
)
3
,
pp. 235-249
Persistent link: https://www.econbiz.de/10010392231
Saved in:
8
Moral intensity, moral awareness and ethical predispostitions : the case of insurance fraud
Ishida, Chiharu
;
Chang, Woojung
;
Taylor, Steve
- In:
Journal of financial services marketing : JFSM
21
(
2016
)
1
,
pp. 4-18
Persistent link: https://www.econbiz.de/10011480312
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9
The effectiveness of customer participation in new product development : a meta-analysis
Chang, Woojung
;
Taylor, Steven A.
- In:
Journal of marketing
80
(
2016
)
1
,
pp. 47-64
Persistent link: https://www.econbiz.de/10011507442
Saved in:
10
Comparing reflective and formative measures : new insights from relevant simulations
Chang, Woojung
;
Franke, George R.
;
Lee, Nick
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3177-3185
Persistent link: https://www.econbiz.de/10011507972
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