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Store image perceptions and cu...
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1
Factors influencing consumer behaviour towards store brands : evidence from the French market
Diallo, Mbaye Fall
;
Chandon, Jean-Louis
;
Cliquet, Gérard
; …
- In:
International journal of retail & distribution management
41
(
2013
)
6
,
pp. 422-441
Persistent link: https://www.econbiz.de/10009770729
Saved in:
2
Store image perceptions and customer knowledge cues in emerging markets : a cross-country investigation in Brazil and Vietnam
Diallo, Mbaye Fall
;
Cliquet, Gérard
- In:
International journal of retail & distribution management
44
(
2016
)
12
,
pp. 1182-1205
Persistent link: https://www.econbiz.de/10011643922
Saved in:
3
Retail branding issues in emerging countries : research insights and priorities
Diallo, Mbaye Fall
- In:
Psychology of branding
,
(pp. 97-110)
.
2013
Persistent link: https://www.econbiz.de/10009775618
Saved in:
4
Effects of store image and store brand price-image on store brand purchase intention : application to an emerging market
Diallo, Mbaye Fall
- In:
Journal of retailing and consumer services
19
(
2012
)
3
,
pp. 360-367
Persistent link: https://www.econbiz.de/10009541787
Saved in:
5
Image perçue et attitude envers les marques de distributeur dans les pays émergents : quelle modération de l'association du magasin à une enseigne locale ou internationale?
Diallo, Mbaye Fall
- In:
Recherche et applications en marketing : RAM
35
(
2020
)
3
,
pp. 58-85
Persistent link: https://www.econbiz.de/10012308389
Saved in:
6
La qualité de service dans la grande distribution brésilienne : effets sur l'intention d'achat de la marque de distributeur
Diallo, Mbaye Fall
;
Philippe, Jean
;
Seck, Anne Marianne
-
2014
Persistent link: https://www.econbiz.de/10010370765
Saved in:
7
Le secteur de la grande distribution au Sénégal : analyse et recommendations
Diallo, Mbaye Fall
;
Seck, Anne Marianne
- In:
Gestion des activités publiques et privées en milieu …
,
(pp. 35-61)
.
2014
Persistent link: https://www.econbiz.de/10010515578
Saved in:
8
Consumer choice of store brands across store formats : a panel data analysis under crisis periods
Kaswengi, Jospeh
;
Diallo, Mbaye Fall
- In:
Journal of retailing and consumer services
23
(
2015
),
pp. 70-76
Persistent link: https://www.econbiz.de/10010503930
Saved in:
9
Do innovators perform aboad? : findings from two producer's service sectors
Castro-Lucas, Cristina
;
Diallo, Mbaye Fall
;
Léo, …
- In:
The service industries journal
33
(
2013
)
3/4
,
pp. 392-408
Persistent link: https://www.econbiz.de/10009732859
Saved in:
10
Drivers of store brand usage in an Asian emerging market : evidence from Vietnam
Diallo, Mbaye Fall
- In:
International journal of retail & distribution management
43
(
2015
)
12
,
pp. 1144-1161
Persistent link: https://www.econbiz.de/10011431950
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