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The stakeholder concept and pu...
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Ewing, Michael
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4
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Industrial marketing management : the international journal for industrial and high-tech firms
8
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6
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3
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3
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3
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ECONIS (ZBW)
OLC EcoSci
19
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BASE
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Other ZBW resources
4
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Applying stakeholder thinking to public relations : an integrated approach to identifying relationships that matter
De Bussy, Nigel
- In:
Public relations metrics : research and evaluation
,
(pp. 282-300)
.
2008
Persistent link: https://www.econbiz.de/10003753883
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2
Market orientation and performance in the public sector : the role of organisational commitment
Caruana, Albert
;
Ramaseshan, B.
;
Ewing, Michael
-
1996
Persistent link: https://www.econbiz.de/10000973818
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3
Strategic human resource effectiveness, internal marketing and performance in the public sector
Ewing, Michael
;
Caruana, Albert
- In:
International employment relations review
5
(
1999
)
1
,
pp. 15-27
Persistent link: https://www.econbiz.de/10001600935
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4
Developing a global CRM strategy
Shumanov, Michael
;
Ewing, Michael
-
2010
Persistent link: https://www.econbiz.de/10003903325
Saved in:
5
Practitioner prognostications on the future of online marketing
Valos, Michael J.
;
Ewing, Michael
;
Powell, Irene H.
- In:
Journal of marketing management : MM
26
(
2010
)
3/4
,
pp. 361-376
Persistent link: https://www.econbiz.de/10003984957
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6
How corporate reputation, quality, and value influence online loyalty
Caruana, Albert
;
Ewing, Michael
- In:
Journal of business research : JBR
63
(
2010
)
9/10
,
pp. 1103-1110
Persistent link: https://www.econbiz.de/10008652762
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7
Developing a global CRM strategy
Shumanov, Michael
;
Ewing, Michael
- In:
Emergent strategies for e-business processes, services, …
,
(pp. 77-90)
.
2009
Persistent link: https://www.econbiz.de/10003950307
Saved in:
8
Advocating avatars : the salesperson in second life
Berthon, Pierre R.
;
Pitt, Leyland F.
;
Halvorson, Wade
; …
- In:
The journal of personal selling & sales management : JPSSM
30
(
2010
)
3
,
pp. 195-208
Persistent link: https://www.econbiz.de/10008647400
Saved in:
9
Integrated marketing communication measurement and evaluation
Ewing, Michael
- In:
The evolution of integrated marketing communications : …
,
(pp. 29-43)
.
2011
Persistent link: https://www.econbiz.de/10009232922
Saved in:
10
Exploring the effects of perceived service provider sincerity on consumers' emotional state and satisfaction during service consumption
Gountas, Sandra
;
Mavondo, Felix
;
Ewing, Michael
; …
- In:
Tourism analysis : an interdisciplinary tourism & …
16
(
2011
)
4
,
pp. 393-403
Persistent link: https://www.econbiz.de/10009489780
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