//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~source:"econis"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
A study of ‘spurious regressio...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Theorie
18
Theory
18
Advertising effects
16
Consumer behaviour
16
Konsumentenverhalten
16
Werbewirkung
16
Marketing management
15
Marketingmanagement
15
Marktforschung
15
Werbung
14
Markenartikel
13
Advertising
11
Firm value
9
Brand
8
Unternehmenswert
8
Vereinigte Staaten
7
Automotive industry
6
Brand image
6
Brand management
6
Geschäftswert
6
Goodwill
6
Innovation
6
Kfz-Industrie
6
Markenführung
6
Markenimage
6
Marketing
6
Capital income
5
Innovation diffusion
5
Innovationsdiffusion
5
Kapitaleinkommen
5
Lieferantenmanagement
5
Market research
5
Preiselastizität
5
Price elasticity
5
Product quality
5
Produktqualität
5
Supplier relationship management
5
USA
5
United States
5
Verbraucher
5
more ...
less ...
Online availability
All
Free
18
Undetermined
16
Type of publication
All
Article
75
Book / Working Paper
31
Type of publication (narrower categories)
All
Article in journal
43
Aufsatz in Zeitschrift
43
Arbeitspapier
6
Graue Literatur
6
Non-commercial literature
6
Working Paper
6
Aufsatz im Buch
5
Book section
5
Bibliografie enthalten
1
Bibliography included
1
Mikroform
1
more ...
less ...
Language
All
English
76
Undetermined
30
Author
All
Srinivasan, Shuba
62
Bass, Frank M.
44
Pauwels, Koen
28
Hanssens, Dominique M.
21
Vanhuele, Marc
7
Silva-Risso, Jorge M.
6
Dekimpe, Marnik G.
5
Hsu, Liwu
5
Naik, Prasad A.
5
Dellarocas, Chrysanthos
4
Fournier, Susan
4
Sahoo, Nachiketa
4
Yildirim, Gokhan
4
Franses, Philip Hans
3
Pessemier, Edgar A.
3
Rubel, Olivier
3
Garmaise, Mark J.
2
Huang, Dongling
2
Jacobson, Robert
2
Jain, Dipak
2
Kimbrough, Michael D.
2
King, Charles W.
2
Kurt, Ahmet C.
2
Kurt, Didem
2
Lonsdale, Ronald T.
2
McAlister, Leigh
2
Mizik, Natalie
2
Nijs, Vincent R.
2
Pauwels, Koen H.
2
Rojas, Christian
2
Schultz, Don E.
2
Song, Yicheng
2
Tigert, Douglas J.
2
Valenti, Albert
2
Wittink, Dick R.
2
Wright, Gordon P.
2
Ataman, M. Berk
1
Bayer, Emanuel
1
Beckwith, Neil E.
1
Bultez, Alain V.
1
more ...
less ...
Institution
All
Erasmus Research Institute of Management
2
American Marketing Association
1
Published in...
All
Journal of marketing research : JMR
11
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Management science : journal of the Institute for Operations Research and the Management Sciences
6
Journal of marketing
5
MSI reports : working paper series
5
Journal of advertising research
4
Journal of the Academy of Marketing Science
4
Marketing science
3
The journal of business : B
3
Boston U. School of Management Research Paper
2
ERIM report series research in management
2
Applied economics
1
Boston University Questrom School of Business Research Paper
1
Control of 'error' in market research data
1
Econometric models in marketing
1
Foundations and trends in marketing : FTMKT
1
HEC Paris research paper series
1
Handbook of marketing and finance
1
Handbook of pricing research in marketing
1
Handbook of research on customer equity in marketing
1
INFORMS journal on computing : JOC ; charting new directions in operations research and computer science ; a journal of the Institute for Operations Research and the Management Sciences
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Information systems research : ISR
1
Innovation diffusion models of new product acceptance
1
Institute for Research in the Behavioral, Economic, and Management Sciences, Herman C. Krannert Graduate School of Industrial Administration, Purdue University / Paper
1
Institute for Research in the Behavioral, Economic, and Management Sciences, Herman C. Krannert Graduate School of Industrial Administration, Purdue University, Paper
1
Institute for Research in the Behavioral, Economic, and Management Sciences, Krannert Graduate School of Management, Purdue University, Paper
1
Irwin Series in Quantitative Analysis for Business
1
Journal of applied econometrics
1
Journal of retailing
1
Marketing letters : a journal of research in marketing
1
Marketing models : Quantitative and behavioral
1
Marketing models : quantitative and behavioral
1
Marketingentscheidungen
1
Mathematical models in marketing
1
Measuring advertising effectiveness. Selected readings
1
New-product forecasting : models and applications
1
Operations research
1
Proceedings of the Business and Economic Statistics Section / American Statistical Association : papers presented at the annual meeting of the American Statistical Association, ... under the sponsorship of the Business and Economic Statistics Section
1
Report / Marketing Science Institute
1
more ...
less ...
Source
All
ECONIS (ZBW)
OLC EcoSci
42
RePEc
29
Showing
1
-
10
of
106
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
A study of "spurious regression" and model discrimination in the Generalized Bass Model
Bass, Frank M.
;
Srinivasan, Shuba
- In:
Econometric models in marketing
,
(pp. 295-315)
.
2002
Persistent link: https://www.econbiz.de/10001657536
Saved in:
2
Advertising spending levels and promotion policies : profit potential for the application of management science
Bass, Frank M.
-
1979
Persistent link: https://www.econbiz.de/10001879241
Saved in:
3
Analytical approaches in the study of purchase behavior and brand choice
Bass, Frank M.
- In:
Selected aspects of consumer behavior : A summary from …
,
(pp. 491-514)
.
1977
Persistent link: https://www.econbiz.de/10001879257
Saved in:
4
Decomposable regression models in the analysis of market potentials
Bass, Frank M.
- In:
Management science : journal of the Institute for …
17
(
1971
)
8
,
pp. B485-B494
Persistent link: https://www.econbiz.de/10001879283
Saved in:
5
Expense and margin functions in drug stores
Bass, Frank M.
- In:
Journal of marketing
20
(
1956
),
pp. 236-241
Persistent link: https://www.econbiz.de/10001879309
Saved in:
6
Marketing research expenditures : a decision model
Bass, Frank M.
- In:
The journal of business : B
36
(
1963
)
1
,
pp. 77-90
Persistent link: https://www.econbiz.de/10001879374
Saved in:
7
Marketing research expenditures : a decision model
Bass, Frank M.
- In:
Marketing models : quantitative and behavioral
,
(pp. 326-344)
.
1964
Persistent link: https://www.econbiz.de/10001879391
Saved in:
8
A new product growth for model consumer durables
Bass, Frank M.
- In:
Management science : journal of the Institute for …
15
(
1969
)
5
,
pp. 215-227
Persistent link: https://www.econbiz.de/10001879421
Saved in:
9
A new-product growth model for consumer durables
Bass, Frank M.
- In:
New-product forecasting : models and applications
,
(pp. 457-474)
.
1981
Persistent link: https://www.econbiz.de/10001879436
Saved in:
10
Profit and the A/S ratio
Bass, Frank M.
- In:
Journal of advertising research
14
(
1974
)
6
,
pp. 9-19
Persistent link: https://www.econbiz.de/10001879474
Saved in:
1
2
3
4
5
6
7
8
9
10
11
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->