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Article
76
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Undetermined
74
English
2
Author
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Dibb, Sally
45
Simkin, Lyndon
19
Wensley, Robin
18
Stern, Philip
16
Meadows, Maureen
4
Michaelidou, Nina
4
Dutta, Shantanu
3
Sismeiro, Catarina
3
Ali, Haider
2
Angwin, Duncan
2
Bradley, Sarah
2
Ehrenberg, Andrew
2
Gonzalez, Jorge
2
McCabe, James
2
Simões, Cláudia
2
Wilson, David
2
Almeida, Luis Tadeu
1
Arnott, David C.
1
Brownlie, Douglas
1
Carrigan, Marylyn
1
Caswill, Chris
1
Chang, Connie
1
Chen, Jun
1
Chisnall, Peter M.
1
Contardo, Ianna
1
Dacko, Scott G
1
Dacko, Scott G.
1
Dawes, John
1
Driesener, Carl
1
Essoo, Nittin
1
Faria, Alex
1
Fisk, Raymond P.
1
Grundy, Tony
1
Janakiraman, Ramkumar
1
Jones, Rosalind
1
Liu, Hong
1
Mccabe, Jim
1
Meyer-Waarden, Lars
1
Monteiro, Carlos M.F.
1
Parry, Sara
1
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Journal of marketing management : MM
10
Industrial marketing management : the international journal for industrial and high-tech firms
6
Journal of strategic marketing
6
European journal of marketing : EJM
4
Marketing intelligence & planning
4
The marketing review
4
Business strategy review
3
Long range planning : LRP ; international journal of strategic management
3
The service industries journal
3
European management journal : publ. twice a year for the Scottish Business School
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of advertising research
2
Journal of marketing education : JME
2
Journal of the Academy of Marketing Science
2
Marketing and research today : the journal of the European Society for Opinion and Marketing Research
2
British journal of management : BJM
1
Business history
1
Corporate communications : an international journal
1
European journal of operational research : EJOR
1
European management review : the journal of the European Academy of Management
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
International journal of retail & distribution management
1
International journal of service industry management : IJSIM
1
Journal of business research : JBR
1
Journal of consumer behaviour : an international research review
1
Journal of targeting, measurement and analysis for marketing
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Marketing research : a magazine of management and applications
1
Organization : the critical journal of organization, theory and society
1
Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
1
Oxford review of economic policy
1
Psychology & marketing
1
The journal of business & industrial marketing
1
The journal of management development
1
Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
1
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OLC EcoSci
ECONIS (ZBW)
114
Other ZBW resources
33
RePEc
14
USB Cologne (EcoSocSci)
12
BASE
6
USB Cologne (business full texts)
1
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1
Further Thoughts on the Marketing Trifid: The Case of Marketing Orientation
Dibb, Sally
;
Stern, Philip
- In:
Journal of marketing education : JME
22
(
2000
)
3
,
pp. 214-224
Persistent link: https://www.econbiz.de/10006280521
Saved in:
2
Further Thoughts on the Marketing Trifid: The Case of Marketing Orientation
Dibb, Sally
;
Stern, Philip
- In:
Journal of marketing education : JME
22
(
2000
)
3
,
pp. 214-224
Persistent link: https://www.econbiz.de/10006281955
Saved in:
3
Segmentation analysis for industrial markets: Problems of integrating customer requirements into operations strategy
Dibb, Sally
;
Wensley, Robin
- In:
European journal of marketing : EJM
36
(
2002
)
1-2
,
pp. 231-251
Persistent link: https://www.econbiz.de/10006084994
Saved in:
4
The market performance of pharmaceutical brands
Stern, Philip
;
Ehrenberg, Andrew
- In:
Marketing and research today : the journal of the …
23
(
1995
)
4
,
pp. 285
Persistent link: https://www.econbiz.de/10006404679
Saved in:
5
Long run loyalty An exploratory study
Stern, Philip
- In:
Marketing and research today : the journal of the …
25
(
1997
)
2
,
pp. 70-78
Persistent link: https://www.econbiz.de/10006396285
Saved in:
6
Agent or Steward: The Target CEO in a Hostile Takeover - Can a Condemned Agent be Redeemed?
Angwin, Duncan
;
Stern, Philip
;
Bradley, Sarah
- In:
Long range planning : LRP ; international journal of …
37
(
2004
)
3
,
pp. 239-258
Persistent link: https://www.econbiz.de/10005883601
Saved in:
7
Agent or Steward: The Target CEO in a Hostile Takeover -.237Can a Condemned Agent be Redeemed?
Angwin, Duncan
;
Stern, Philip
;
Bradley, Sarah
- In:
Long range planning : LRP ; international journal of …
37
(
2004
)
3
,
pp. 200
Persistent link: https://www.econbiz.de/10005883605
Saved in:
8
Purposeful empiricism: How stochastic modeling informs industrial marketing research
McCabe, James
;
Stern, Philip
;
Dacko, Scott G.
- In:
Industrial marketing management : the international …
42
(
2013
)
3
,
pp. 421-432
Persistent link: https://www.econbiz.de/10010119728
Saved in:
9
‘Shockvertising’: An exploratory investigation into attitudinal variations and emotional reactions to shock advertising
Parry, Sara
;
Jones, Rosalind
;
Stern, Philip
;
Robinson, …
- In:
Journal of consumer behaviour : an international …
12
(
2013
)
2
,
pp. 112-121
Persistent link: https://www.econbiz.de/10010094867
Saved in:
10
Can branded drugs benefit from generic entry? The role of detailing and price in switching to non-bioequivalent molecules
Gonzalez, Jorge
;
Sismeiro, Catarina
;
Dutta, Shantanu
; …
- In:
International journal of research in marketing : IJRM ; …
25
(
2008
)
4
,
pp. 247-260
Persistent link: https://www.econbiz.de/10008146843
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