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Laczniak, Russell N.
21
Palan, Kay M.
12
Carlson, Les
6
Mallalieu, Lynnea
4
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4
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3
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Blackburn, Virginia
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Journal of advertising : official publication of the American Academy of Advertising
7
Journal of current issues and research in advertising : JCIRA
7
Journal of business research : JBR
3
Journal of marketing theory and practice
3
Journal of the Academy of Marketing Science
3
Marketing research : a magazine of management and applications
2
Young consumers : insight and ideas for responsible marketers
2
Human resource management review
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ECONIS (ZBW)
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A troubled relationship: an exploration of mall retailers and teen shoppers' thoughts, behaviors, and coping strategies as they interact with each other
Palan, Kay M.
;
Mallalieu, Lynnea
- In:
Young consumers : insight and ideas for responsible …
13
(
2012
)
3
,
pp. 242-255
Persistent link: https://www.econbiz.de/10010013504
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2
Under the Influence - Targeted advertising pinpoints how kids sway their parents' buying decisions.
Laczniak, Russell N.
;
Palan, Kay M.
- In:
Marketing research : a magazine of management and …
16
(
2004
)
1
,
pp. 34-40
Persistent link: https://www.econbiz.de/10007102030
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3
Sibling effects on preteen children's perceived influence in purchase decisions
Batounis-Ronner, Connie
;
Hunt, James B.
;
Mallalieu, Lynnea
- In:
Young consumers : insight and ideas for responsible …
8
(
2007
)
4
,
pp. 231-243
Persistent link: https://www.econbiz.de/10008270930
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4
Understanding the role of consumer motivation and salesperson behavior in inducing positive cognitive and emotional responses during a sales encounter
Mallalieu, Lynnea
;
Nakamoto, Kent
- In:
Journal of marketing theory and practice
16
(
2008
)
3
,
pp. 183-197
Persistent link: https://www.econbiz.de/10009884904
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5
Influence Attempts in the Consumption Domain: Examining the Concept of a Persuade Package and the Sequencing of Influence Strategies used by Young Adults
Mallalieu, Lynnea
- In:
Journal of marketing communications
13
(
2007
)
3
,
pp. 181-198
Persistent link: https://www.econbiz.de/10008125412
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6
RESEARCH NOTE - Relationships Between Family Communication and Consumer Activities of Adolescents: An Exploratory Study
Palan, Kay M.
- In:
Journal of the Academy of Marketing Science
26
(
1998
)
4
,
pp. 338-349
Persistent link: https://www.econbiz.de/10006153093
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7
The Realms of Scientific Meaning Framework for Constructing Theoretically Meaningful Nominal Definitions of Marketing Concepts
Teas, R.Kenneth
;
Palan, Kay M.
- In:
Journal of marketing
61
(
1997
)
2
,
pp. 52-67
Persistent link: https://www.econbiz.de/10005984698
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8
Adolescent-Parent Interaction in Family Decision Making
Palan, Kay M.
;
Wilkes, Robert E.
- In:
Journal of consumer research : JCR ; an …
24
(
1997
)
2
,
pp. 159-169
Persistent link: https://www.econbiz.de/10006673241
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9
Adolescent consumption autonomy: A cross-cultural examination
Palan, Kay M.
;
Gentina, Elodie
;
Muratore, Isabelle
- In:
Journal of business research : JBR
63
(
2010
)
12
,
pp. 1342-1349
Persistent link: https://www.econbiz.de/10008715748
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10
The practice of using makeup: A consumption ritual of adolescent girls
Gentina, Elodie
;
Palan, Kay M.
;
Fosse‐Gomez, …
- In:
Journal of consumer behaviour : an international …
11
(
2012
)
2
,
pp. 115-124
Persistent link: https://www.econbiz.de/10009846559
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