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OLC EcoSci
ECONIS (ZBW)
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Understanding the role of prior product knowledge to information search: An application of process theory to the Indian market
Awasthy, Dheeraj
;
Banerjee, Arindam
;
Banerjee, Bibek
- In:
Asia Pacific journal of marketing and logistics
24
(
2012
)
2
,
pp. 257-288
Persistent link: https://www.econbiz.de/10009846262
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2
Research Note - Advertising Competition Under Consumer Inertia - Under high levels of consumer inertia, it pays to advertise before your competitors.
Banerjee, Bibek
;
Bandyopadhyay, Subir
- In:
Marketing science : the marketing journal of the …
22
(
2003
)
1
,
pp. 131-144
Persistent link: https://www.econbiz.de/10006889612
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3
A Country of Origin Analysis of Foreign Products by Indian Consumers
Bandyopadhyay, Subir
;
Banerjee, Bibek
- In:
Journal of international consumer marketing
15
(
2002
)
2
,
pp. 85
Persistent link: https://www.econbiz.de/10007107168
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4
Determinants of Consumer Attitudes toward Brand Extensions: An Experimental Study
Iyer, Shobha G
;
Banerjee, Bibek
;
Garber, Lawrence L
- In:
International journal of management
28
(
2011
)
3
,
pp. 809-824
Persistent link: https://www.econbiz.de/10009286249
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5
Private equity in developing nations
Banerjee, Arindam
- In:
The journal of asset management
9
(
2008/09
)
2
,
pp. 158-170
Persistent link: https://www.econbiz.de/10009871010
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6
Store choice behaviour in an evolving market
Sinha, Piyush Kumar
;
Banerjee, Arindam
- In:
International journal of retail & distribution management
32
(
2004
)
10
,
pp. 482-494
Persistent link: https://www.econbiz.de/10006428034
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7
FDI in China and its economic impact
Banerjee, Arindam
- In:
World review of entrepreneurship, management and …
2
(
2006
)
1-2
,
pp. 36-56
Persistent link: https://www.econbiz.de/10006010098
Saved in:
8
A choice modelling approach to evaluate effectiveness of brand development initiatives
Banerjee, Arindam
;
Awasthy, Dheeraj
;
Gupta, Vivek
- In:
International journal of management and decision making …
6
(
2005
)
2
,
pp. 180-198
Persistent link: https://www.econbiz.de/10006017683
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9
Peasant Classes under Neoliberalism: A Class Analysis of Two States
Banerjee, Arindam
- In:
Economic and political weekly : a Sameeksha Trust publ
44
(
2009
)
15
,
pp. 49-58
Persistent link: https://www.econbiz.de/10008251393
Saved in:
10
International service outsourcing : using offshore analytics to identify determinants of value-added outsourcing
Banerjee, Arindam
;
Williams, Scott A.
- In:
Strategic outsourcing : an International journal
2
(
2009
)
1
,
pp. 68-79
Persistent link: https://www.econbiz.de/10009890874
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