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Issues in the use of ratings-based versus choice-based conjoint analysis in operations management research
Karniouchina, Ekaterina V.; Moore, William L.; van der … - In: European journal of operational research : EJOR 197 (2009) 1, pp. 340-348
Persistent link: https://www.econbiz.de/10008175342
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Sequence effects in service bundles: Implications for service design and scheduling
Dixon, Michael; Verma, Rohit - In: Journal of operations management : publ. quarterly by … 31 (2013) 3, pp. 138-152
Persistent link: https://www.econbiz.de/10010092366
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Product and Service Innovation: Ideas for Future Cross-Disciplinary Research link rid="fn1">*
x>/Karniouchina, Ekaterina V<; Victorino, Liana; Verma, … - In: The journal of product innovation management : an … 23 (2006) 3, pp. 274-280
Persistent link: https://www.econbiz.de/10007225026
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Script Usage in Standardized and Customized Service Encounters: Implications for Perceived Service Quality
Victorino, Liana; Verma, Rohit; Wardell, Don G. - In: Production and operations management : an international … 22 (2013) 3, pp. 518-534
Persistent link: https://www.econbiz.de/10010116553
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Empirical Research Published in Production and Operations Management (1992-2005): Trends and Future Research Directions
Gupta, Sushil; Verma, Rohit; Victorino, Liana - In: Production and operations management : an international … 15 (2006) 3, pp. 432-448
Persistent link: https://www.econbiz.de/10007592631
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Can Customers Detect Script Usage in Service Encounters?
Victorino, Liana; Verma, Rohit; Bonner, Bryan; Wardell, Don - In: Journal of service research : JSR 15 (2012) 4, pp. 390-401
Persistent link: https://www.econbiz.de/10010036789
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Service innovation and customer choices in the hospitality industry
Victorino, Liana; Verma, Rohit; Plaschka, Gerhard; Dev, … - In: Managing service quality : MSQ ; an international journal 15 (2005) 6, pp. 555-576
Persistent link: https://www.econbiz.de/10007146704
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Understanding trade-offs in the supplier selection process: The role of flexibility, delivery, and value-added services-support
van der Rhee, Bo; Verma, Rohit; Plaschka, Gerhard - In: International journal of production economics 120 (2009) 1, pp. 30-41
Persistent link: https://www.econbiz.de/10008272348
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Understanding trade-offs in the supplier selection process: The role of flexibility, delivery, and value-added services/support
van der Rhee, Bo; Verma, Rohit; Plaschka, Gerhard - In: International journal of production economics 120 (2009) 1, pp. 30-42
Persistent link: https://www.econbiz.de/10008878879
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National Insurance: Does it Have a Future?
Reed, Howard; Dixon, Mike - In: Public policy research 12 (2005) 2, pp. 102-110
Persistent link: https://www.econbiz.de/10005921259