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In-depth analysis on R&D investment and strategy on PV in South Korea
Park, Noeon; Lee, Ki Jong; Lee, Kyong Jae; Lee, Yun Jie; … - In: Energy policy 54 (2013), pp. 391-396
Persistent link: https://www.econbiz.de/10010071833
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Stereotype Threat in the Marketplace: Consumer Anxiety and Purchase Intentions
Lee, Kyoungmi; Kim, Hakkyun; Vohs, Kathleen D - In: Journal of consumer research : JCR ; an … 38 (2011) 2, pp. 343-358
Persistent link: https://www.econbiz.de/10009257563
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Can McDonald's Food Ever Be Considered Healthful? Metacognitive Experiences Affect the Perceived Understanding of a Brand
Lee, Kyoungmi; Shavitt, Sharon - In: Journal of marketing research : JMR 46 (2009) 2, pp. 222-233
Persistent link: https://www.econbiz.de/10008226428
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A Study on the Rating of Import Sources for Industrial Products in a Newly Industrializing Country: The Case of South Korea
Chang, Dae Ryun; Kim, Ik-Tae - In: Journal of business research : JBR 32 (1995) 1, pp. 31-40
Persistent link: https://www.econbiz.de/10006742277
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An Approach to the Measurement, Analysis, and Prediction of Brand Equity and Its Sources
Srinivasan, V.; Park, Chan Su; Chang, Dae Ryun - In: Management science : journal of the Institute for … 51 (2005) 9, pp. 1433
Persistent link: https://www.econbiz.de/10006077133
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Modeling Intercategory and Generational Dynamics for a Growing information Technology Industry
Kim, Namwoon; Chang, Dae Ryun; Shocker, Allan D. - In: Management science : journal of the Institute for … 46 (2000) 4, pp. 496-512
Persistent link: https://www.econbiz.de/10006094415
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A REVIEW FOCUS ON INNOVATION - Dae Ryun Chang, dean of the Graduate School of International Studies, at Yonsei University in Seoul, urges China and India to emulate Korea's global brands.
Chang, Dae Ryun - In: Far Eastern economic review 170 (2007) 6, pp. 59-61
Persistent link: https://www.econbiz.de/10007756557
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Organizational memory influences new product success
Chang, Dae Ryun; Cho, Hang - In: Journal of business research : JBR 61 (2008) 1, pp. 13-23
Persistent link: https://www.econbiz.de/10007896313
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Editorial: Increasing the impact of sponsorship on brands and reputation
Chang, Dae Ryun; Ko, Eunju - In: International journal of advertising : the quarterly … 31 (2012) 1, pp. 12-15
Persistent link: https://www.econbiz.de/10009836707
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Salesperson's innovation resistance and job satisfaction in intra-organizational diffusion of sales force automation technologies: The case of South Korea
Cho, Seong Do; Chang, Dae Ryun - In: Industrial marketing management : the international … 37 (2008) 7, pp. 841-848
Persistent link: https://www.econbiz.de/10008897136