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Research that matters: die HMS Think Tanks
Wolter, Lisa-Charlotte - In: Medienwirtschaft : MW ; Zeitschrift für … 8 (2011) 3, pp. 50-52
Persistent link: https://www.econbiz.de/10009853764
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Hubert Burda : "der Medienkünstler"
Wolter, Lisa-Charlotte; Manthey, Anke - In: Medienwirtschaft : MW ; Zeitschrift für … 10 (2013) 2, pp. 60-62
Persistent link: https://www.econbiz.de/10010159507
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Branded product information search on the Web: The role of brand trust and credibility of online information sources
Lee, Chunsik; Kim, Junga; Chan-Olmsted, Sylvia M. - In: Journal of marketing communications 17 (2011) 5, pp. 355-375
Persistent link: https://www.econbiz.de/10009810436
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Strategic bundling of telecommunications services : triple-play strategies in the cable and telephone industries
Chan-Olmsted, Sylvia M.; Guo, Miao - In: Journal of media business studies 8 (2011) 2, pp. 63-81
Persistent link: https://www.econbiz.de/10010081641
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Introduction: traditional media and the internet : the search for viable business models
Chan-Olmsted, Sylvia M. - In: JMM : the international journal on media management 6 (2004) 1_2, pp. 2-3
Persistent link: https://www.econbiz.de/10009136048
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Partnerships between the old and the new : examining the strategic alliances between broadcast television networks and internet firms in the context of convergence
Liu, Fang; Chan-Olmsted, Sylvia M. - In: JMM : the international journal on media management 5 (2003) 1, pp. 47-56
Persistent link: https://www.econbiz.de/10009136093
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Rivalry Through Alliances: - Competitive Strategy in the Global Telecoms Market - A Reply to Curwen
Jamison, Mark; Chan-Olmsted, Sylvia - In: European management journal : publ. twice a year for … 20 (2002) 1, pp. 95-97
Persistent link: https://www.econbiz.de/10006269298
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Rivalry through alliances: - Competitive Strategy in the Global Telecommunications Market
Chan-Olmsted, Sylvia; Jamison, Mark - In: European management journal : publ. twice a year for … 19 (2001) 3, pp. 317
Persistent link: https://www.econbiz.de/10006274605
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Comparative Effects of Organization-Public Relationships and Product-related Attributes on Brand Attitude
Kim, Jeesun; Chan-Olmsted, Sylvia - In: Journal of marketing communications 11 (2005) 3, pp. 145-170
Persistent link: https://www.econbiz.de/10008116517