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23
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Mullins, John W.
16
Forlani, David
7
Ardichvili, Alexander
3
Cardozo, Richard N.
3
Churchill, Neil C.
3
Fukami, Cynthia V.
2
Parthasarathy, Madhavan
2
Walker, Orville C.
2
Adams, Carl
1
Bar-Cohen, Avi
1
Beachy, Robert
1
Brown, Carol A.
1
Clouse, Maclyn L.
1
Cummings, Larry L.
1
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1
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1
Gasparishvili, Alexander
1
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1
Hoey, Michael
1
Howard, C.Thomas
1
Iaizzo, Paul A.
1
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1
Keaveney, Susan M.
1
MULLINS, JOHN W.
1
Mallick, Debashish N.
1
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1
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1
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1
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1
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1
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1
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1
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Harvard business review : HBR
3
Journal of business venturing
3
The journal of product innovation management : an internat. publication of the Product Development & Management Association
3
Human resource development quarterly
2
International marketing review
2
Journal of management education : a publication of the Organizational Behavior Teaching Society
2
Psychology & marketing
2
Business horizons
1
Business strategy review
1
Harvard-Business-Manager : das Wissen der Besten
1
Journal of organizational change management
1
MIT sloan management review
1
Marketing management : a quarterly business management publication of the American Marketing Association
1
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OLC EcoSci
ECONIS (ZBW)
42
USB Cologne (EcoSocSci)
11
Other ZBW resources
6
RePEc
5
EconStor
1
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1
New product decision making: How chance and size of loss influence what marketing managers see and do
Forlani, David
;
Mullins, John W.
;
Walker, Orville C.
- In:
Psychology & marketing
19
(
2002
)
11
,
pp. 957
Persistent link: https://www.econbiz.de/10006970931
Saved in:
2
Perceived risks and choices in entrepreneurs' new venture decisions
Forlani, David
;
Mullins, John W.
- In:
Journal of business venturing
15
(
2000
)
4
,
pp. 305-322
Persistent link: https://www.econbiz.de/10006983952
Saved in:
3
Effects of Organizational and Decision-Maker Factors on New Product Risk Taking
Mullins, John W.
;
Forlani, David
;
Walker Jr, Orville C.
- In:
The journal of product innovation management : an …
16
(
1999
)
3
,
pp. 282-294
Persistent link: https://www.econbiz.de/10007339614
Saved in:
4
Missing the boat or sinking the boat: a study of new venture decision making
Mullins, John W.
;
Forlani, David
- In:
Journal of business venturing
20
(
2005
)
1
,
pp. 47-70
Persistent link: https://www.econbiz.de/10006956375
Saved in:
5
Dynamic market definition: an international marketing perspective
Forlani, David
;
Parthasarathy, Madhavan
- In:
International marketing review
20
(
2003
)
2
,
pp. 142-160
Persistent link: https://www.econbiz.de/10006255881
Saved in:
6
Perspective: experiential education in new product design and business development
Cardozo, Richard N.
;
Durfee, William K.
;
Ardichvili, …
- In:
The journal of product innovation management : an …
19
(
2002
)
1
,
pp. 4-17
Persistent link: https://www.econbiz.de/10006269425
Saved in:
7
Managerial risk perceptions of international entry-mode strategies: The interaction effect of control and capability
Forlani, David
;
Parthasarathy, Madhavan
;
Keaveney, Susan M.
- In:
International marketing review
25
(
2008
)
3
,
pp. 292-311
Persistent link: https://www.econbiz.de/10008057935
Saved in:
8
Leadership Styles and Management Practices of Russian Entrepreneurs: Implications for Transferability of Western HRD Interventions
Ardichvili, Alexander
;
Cardozo, Richard N.
; …
- In:
Human resource development quarterly
9
(
1998
)
2
,
pp. 145-156
Persistent link: https://www.econbiz.de/10007191828
Saved in:
9
The New Venture Growth: Functional Differentiation and the Need for Human Resource Development Interventions
Ardichvili, Alexander
;
Harmon, Brian
;
Cardozo, Richard N.
; …
- In:
Human resource development quarterly
9
(
1998
)
1
,
pp. 55-70
Persistent link: https://www.econbiz.de/10007193482
Saved in:
10
Valenced attributions and risk in new-product decisions: How why indicates what's next
Forlani, David
;
Walker, Orville C.
- In:
Psychology & marketing
20
(
2003
)
5
,
pp. 395-432
Persistent link: https://www.econbiz.de/10006968440
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