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Persistent link: https://www.econbiz.de/10005465534
Place attachment is one’s strong emotional bond with a specific location. While there are numerous studies on the topic, the literature pays little attention to commercial settings. This is because they are seen as too insipid to rouse attachment. Consumer research, however, suggests...
Persistent link: https://www.econbiz.de/10010734349
Today's consumers have access to multiple consumer distribution channels. To remain competitive, retailers must offer different contact points to consumers. This empirical study examines channel-mix use decisions for 352 online customers' holiday booking preparations. A scenario based...
Persistent link: https://www.econbiz.de/10010869760
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Retailers increasingly use mobile coupon services to deliver promotional offers to consumers. This paper draws on the theory of regulatory focus to explain mobile coupon redemption. The paper proposes that redemption depends on the extent to which a mobile coupon requires consumers to divert...
Persistent link: https://www.econbiz.de/10010906714
Levels of concentration in the grocery sector have led to concerns about reduced diversity of local retail provision and its potential negative effects on consumer welfare and choice. Using empirical evidence from a study of consumer perceptions of retail choice across nine purposefully sampled...
Persistent link: https://www.econbiz.de/10011002530
Choice modelling has been one of the most active fields in economics over recent years. This valuable new book contains leading contributions from academics and practitioners from across the different areas of study where choice modelling is a key analytical technique, drawn from a recent...
Persistent link: https://www.econbiz.de/10011180753
Information overload is a well-known problem of conjoint choice models when respondents have to evaluate a large number of attributes and/or attribute levels. In this paper we develop an alternative conjoint modelling approach, called pairwise conjoint analysis. It differs from conventional...
Persistent link: https://www.econbiz.de/10005595047
Most existing activity-based models have been developed from revealed preference data. This paper introduces an approach to developing activity-based models from stated preference data. We focus on activity behavior as a multi-facet choice process to decide where and in what sequence to conduct...
Persistent link: https://www.econbiz.de/10005270943
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